Lead Designer

Allara is a telemedicine platform delivering expert, multidisciplinary healthcare for women with hormonal conditions, covered by many insurance plans. Allara’s comprehensive telehealth platform pairs patients with a dedicated care team to provide expert medical guidance, nutrition and lifestyle coaching, and personalized treatment plans that go beyond the basics. As one of the fastest-growing women’s health platforms in the US, Allara provides innovative, high-quality care while addressing long-overlooked gaps in the healthcare system for women with hormonal health needs.

About the Role

Allara is looking for a Lead Designer to elevate and evolve our visual identity across every touchpoint, from marketing campaigns to internal communications. In this role, you’ll translate business and brand strategy into compelling creative assets that bring our mission to life. You’ll be the design engine behind our brand storytelling, working closely with cross-functional teams and creative partners to maintain consistency, clarity, and quality across channels.

This is a high-impact, hands-on role ideal for a designer who loves balancing brand expression with performance, thrives in fast-paced environments, and brings a sharp eye and collaborative spirit to every project.

Hybrid (NYC): We value in-person collaboration and aim for at least three days per week in our NYC office, with flexibility as needed.

What You’ll Do

• Design high-quality assets for digital campaigns, paid and organic social, email, website, product marketing, and internal communications
• Evolve and maintain Allara’s visual identity and brand systems, ensuring consistency and polish across all channels
• Translate briefs and strategic goals into on-brand, effective creative concepts
• Collaborate closely with Growth Marketing, Product, and Operations teams to execute creative across multiple initiatives
• Participate in concept development and support art direction for photoshoots and creative production
• Create and manage templates, guidelines, and scalable design systems for team-wide use
• Explore and incorporate new tools and technologies (including AI design tools and motion/interactive design) into your workflow
  
  

Who You Are

You’re a thoughtful, creative who blends strategy, systems thinking, and strong design execution. You’ve had experience leading brand and marketing design in fast-paced, high-growth environments, and you’re excited to help shape the future of women’s health through thoughtful visual design. You’re collaborative, curious, and deeply committed to elevating brand storytelling through visual expression.

Required Qualifications

• 4–6 years of experience in brand, visual, or marketing design, ideally in-house at a consumer-facing company or high-growth startup
• Strong portfolio showcasing work across brand identity, digital marketing, social media, email, and presentation design
• Fluency in Figma and Adobe Creative Suite (Photoshop, Illustrator, InDesign)
• Experience building and maintaining brand systems and templates
• Organized and self-directed, with the ability to manage multiple projects and timelines
• Excellent communication and collaboration skills, comfortable working with stakeholders across teams
• Experience supporting photoshoots or video production is a plus
• Familiarity with AI tools, motion design, or video editing is a plus
  
  

Preferred Qualifications

• Experience designing for health, wellness, or femtech brands
• Motion design or video editing skills to create dynamic assets for social, email, and web
• Familiarity with AI creative tools and a willingness to experiment with new technologies
• Experience building scalable design systems and templates that support growing teams
  
  

What Allara Offers

Compensation & Career Growth

• $103,500 - $120,750 plus equity
• Professional development & employee learning programs
  
  

Actual compensation will be determined based on a variety of factors, including but not limited to: candidate experience, education, certifications, and skill set. In addition to base salary, our total compensation package includes equity, comprehensive health benefits (medical, dental, vision), generous paid time off, and additional wellness and professional development perks.

Work Environment & Flexibility

• Hybrid (3 days in our NYC office)
• Unlimited PTO & 11 company holidays
• Annual onsite in NYC
  
  

Health & Wellness

• Medical, dental, and vision benefits
• Health Savings Account (HSA) & Flexible Spending Account (FSA)
• Long- and short-term disability coverage
• Annual employee wellness stipend
  
  

Family & Future Planning

• 401(k) plan
• Parental leave & family planning support benefits
  
  

Additional Perks

• Company-issued laptop
• Annual work-from-home stipend
• A collaborative, mission-driven culture focused on improving patient care
  
  

At Allara, we believe in celebrating everything that makes us human and are proud to be an equal-opportunity workplace. We embrace diversity and are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We believe that the more inclusive we are, the better we can serve our members. We’re an Equal Opportunity Employer and do not discriminate against candidates or patients based on race, color, gender, sexual orientation, gender identity or expression, age, religion, disability, national origin, protected veteran status, or any other status protected by applicable federal, state, or local law.