Vice President, Sponsorship Sales & Brand Partnerships

Company Description

All Things Go is one of North America's fastest-growing independent live music brands. All Things Go has grown into a multi-city festival platform spanning Washington, DC, New York City, and Toronto, welcoming more than 130,000 fans annually. Known for its artist-first philosophy, thoughtfully curated lineups, and passionate community, All Things Go has become one of the most respected brands in live music while expanding into year-round content, creator partnerships, and brand storytelling.

Role Description

The Vice President, Sponsorship Sales & Brand Partnerships is a senior commercial leader responsible for accelerating sponsorship revenue across the All Things Go portfolio. This is a high-impact individual contributor role for an experienced seller who thrives on building relationships, creating strategic partnerships, and closing transformational sponsorship deals.

You'll own the full sales cycle—from identifying new business opportunities and cultivating senior brand and agency relationships to developing custom partnership programs, negotiating agreements, and driving long-term client growth. Working closely with leadership, marketing, creative, operations, and production teams, you'll help create integrated partnerships spanning live events, hospitality, digital content, social media, creator programming, and experiential activations.

This is an opportunity to help shape the commercial future of one of North America's fastest-growing independent live music brands while working alongside an entrepreneurial leadership team with ambitious growth plans.

Qualifications

• 7 years of experience in sponsorship sales, brand partnerships, media sales, or related business development.
• Demonstrated success selling six- and seven-figure integrated partnerships.
• Proven ability to develop new business opportunities and consistently exceed revenue goals.
• Experience selling integrated marketing programs that combine live events, digital media, experiential marketing, content, hospitality, and social platforms.
• Strong network of relationships across consumer brands, advertising agencies, and marketing decision-makers.
• Outstanding presentation, negotiation, and communication skills.
• Experience managing a healthy sales pipeline, forecasting revenue, and navigating complex sales cycles.
• Entrepreneurial mindset with the ability to thrive in a fast-paced, high-growth environment.
• Passion for music, live events, culture, and building long-term strategic partnerships.

Compensation & Benefits

Base salary of $125,000–$150,000, commensurate with experience, plus meaningful performance-based commission tied to sponsorship revenue goals. All Things Go also offers paid time off, health and wellness stipends, and the opportunity to play a meaningful role in the continued growth of one of North America's fastest-growing independent live music brands.