What are the responsibilities and job description for the Marketing Liaison - State Farm Agent Team Member position at Alicia Davis - State Farm Agent?
Benefits:
- 401(k)
- Competitive salary
- Opportunity for advancement
- Training & development
We are looking for a proactive and creative Marketing Liaison to help lead and execute our marketing initiatives within Alicia Davis State Farm. Without a formal marketing department, this role will act as the go-to marketing resource, collaborating directly with leadership and across teams to develop and implement innovative marketing strategies. The ideal candidate has hands-on experience with Canva, social media, and marketing, and brings fresh, outside-the-box ideas to help our brand grow.
**Key Responsibilities: **
- Develop and execute marketing campaigns and social media strategies that align with company goals.
- Create engaging visual and written content using Canva for social media, email, and other channels.
- Manage and grow the company’s social media presence across platforms such as Facebook, Instagram, LinkedIn, and others.
- Act as the liaison between leadership, operations, and external partners to coordinate marketing efforts.
- Brainstorm and implement creative marketing ideas to increase brand awareness and customer engagement.
- Track and analyze marketing performance metrics, providing insights and recommendations.
- Maintain brand consistency across all marketing materials and communications.
- Stay current with marketing trends and tools to continually improve marketing effectiveness.
**Qualifications:**
- Experience using Canva to create marketing visuals.
- Strong knowledge of social media platforms and best practices.
- Previous marketing experience or a related background.
- Creative thinker who can generate innovative ideas.
- Excellent communication and collaboration skills.
- Self-motivated and able to work independently without a formal marketing team.
- Organized and detail-oriented.
**Preferred Skills:**
- Familiarity with social media analytics tools.
- Basic graphic design and content writing skills.
- Understanding of digital marketing fundamentals.
If you are a resourceful marketing enthusiast who enjoys wearing multiple hats and driving creative marketing efforts in a hands-on role, we encourage you to apply!
Flexible work from home options available.