Alibaba International Digital Commerce Group-AliExpress-Community Channel Operation Specialist-US

1. Be familiar with the gameplay, rules and user characteristics of mainstream social platforms in the United States, understand the traffic types and trends of various ecosystem players, establish good cooperative relationships with community group owners, formulate social channel traffic operation plans and build a social channel ecosystem in the United States, and be responsible for the GMV of the channels. 2. Based on the insights of American consumers and the characteristics of the supply inventory, sort out the product trend insights and analysis of the channels, output supply and rights and interests demands, and formulate channel × supply placement strategies. Form a localized social promotion plan from the perspective of product specifications - supply - placement, and collaborate with multiple cross-departmental teams to enhance the off-site exposure and transaction conversion of AE's American inventory. 3. Systematically analyze the placement data of each channel and each community, analyze the user conversion funnel, propose optimization plans, and form personalized, professional and productized business cooperation plans and ROI improvement plans.

1. More than 3-5 years of relevant experience in traffic channels, including shopping guides, social media, major overseas websites, and mainstream network channels. Those with experience in community traffic operation are preferred. 2. Possess successful experience in creating traffic models in the past and understand the traffic operation of community systems. 3. Excellent abilities in demand insight, communication and collaboration, data analysis and evaluation, strong execution and driving power. 4. Strong sense of responsibility, clear logical thinking, high work commitment, and strong stress resistance.