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Executive Director (General Manager)

AgeWell Senior Living
Palm, FL Full Time
POSTED ON 4/19/2026
AVAILABLE BEFORE 5/13/2026
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Executive Director (General Manager)

Sonata Palm Coast

Palm Coast, FL

Inspiration Lives Here. See Your Future With Us!

Tuscan Gardens of Palm Coast, an Agewell Senior Living managed community , is currently searching for experienced Executive Director to lead our team and enhance resident lives within our beautiful, resort-style Assisted Living and Memory Care community located in near the Atlantic Ocean!

At Tuscan Gardens of Palm Coast we place a high emphasis on the overall wellbeing of our residents and believe in providing excellent care and customer service! Come be a part of the excitement as we continue our journey of touching lives in this beautiful community and premier work atmosphere!

If That's Not Reason Enough, As a Certified Great Place To Work For 8 Years In a Row, We Proudly Offer Eligible Team Members

  • Medical, Dental and Vision benefits
  • Company-paid Life Insurance and Voluntary Disability
  • Paid Time off and Holidays
  • 401(k) Retirement Savings Plan

You deserve to be part of our thriving culture! Apply today!

info.flclearinghouse.com

Purpose

The Executive Director is responsible for the day-to-day operations and occupancy of the AgeWell Solvere Living Managed Community to include financial management; business planning; development, implementation, evaluation, and improvement of program services; management of staff; and delivery of high-quality services to Residents and their families. The Executive Director, in addition to being responsible for the operations and occupancy of the community, is required to proactively communicate with their direct supervisor any situation that might pose a threat to the community in any way. Communicates and adheres to all regulations (federal/ state/local laws) and policy and procedures established by AgeWell Solvere Living.

Management/Financial

  • Maintains ongoing compliance with appropriate local, state, federal, regulatory, and/or accrediting body standards.
  • Ensures that the Community is prepared for inspection by regulatory agencies through regular auditing and updating of Community policies and procedures, medical records documentation, monitoring of environmental standards, etc.
  • Maintains monthly financial reports and provides explanation for variances.
  • Oversees departmental budgets and provides guidance to department heads on how to meet budgetary guidelines.
  • Ensures accounts receivables are collected on a timely basis.
  • Ensure systems and processes are in place to continuously monitor quality of care, service delivery and regulatory compliance. Review quality indicator outcomes; identify and address variance.
  • Optimizes all opportunities to generate revenue and ancillary revenue.
  • Maintains and increases occupancy in accordance with budget.
  • Actively promotes staff participation and involvement in the day-to-day operations and decision making of the Community.
  • Promotes team building through participation and/or leadership at regular staff meetings.
  • Provides ongoing support, direction, supervision, and feedback regarding job performance of all staff.
  • Communicates with team members to ensure they are fully informed regarding any questions that might be asked by residents and their families, as well as prospective Residents and their families.
  • Oversee and/ or manage efforts related to recruitment, hiring, employee relations and separations of team members in accordance with administrative policy.
  • Assures that all staff files are created and maintained properly.
  • Coordinates evaluation process, reviews all evaluations, and completes evaluations for all department heads.
  • Manages disciplinary process throughout the Community.
  • Lead the management team in support of the mission and values of the organization in accordance with community values.

Resident Care

  • Assures high-quality services as needed and desired by Residents.
  • Ensures Resident rights are protected.
  • Ensures staff, Residents, and families are educated about Resident rights.
  • Works with Wellness Director in coordination of move-in process to ensure leases and
  • Resident Service Plans are coordinated and properly carried out.
  • Responds to family, resident, and team member requests in a timely manner.
  • Acts as liaison between management, Residents, and families.
  • Maintains competitive market analysis data and maintains a detailed competitor comparative analysis (including rates, unit sizes, services, and amenities).
  • Ensures use of Vitals within the Community is timely and accurate.
  • Ensures that the overall Community makes a positive first impression.
  • Works to resolve any Community presentation issues.
  • Maintains or grows occupancy to maximum levels.
  • Works collaboratively with department heads to emphasize the team’s role in sales and participation in the Community Marketing Action Plan and Sales Action Plan.
  • Assigns Manager on Duty for weekend coverage as scheduled.

Sales/Marketing

  • Represents the Community in public settings.
  • Works within the local community promoting the AgeWell Solvere Living Managed Community.
  • Ensures use of Sherpa within the Community is timely and accurate.
  • Able to generate leads and helps to close sales.

Compliance And Safety

  • Enforces OSHA regulations and safety procedures.
  • Ensures full compliance with all laws and regulations related to the operation of an assisted living facility.
  • Follows all emergency procedures.
  • Understands the safety policies and procedures.
  • Investigates and reviews all on-site injuries.

Qualifications

  • State required licensing and certification (if applicable).
  • Excellent customer service and public relations skills.
  • Experience working with seniors.
  • Experience in successfully operating and maintaining a customer-focused environment in a senior living facility.
  • Demonstrates proficiency in Microsoft Office.
  • Meets all current requirements of state regulations for licensed assisted living communities.
  • Must have demonstrated integrity, and leadership skills.
  • Possesses a sincere passion for working with our senior population.
  • Promotes the community in a positive manner and effectively communicates the company values to residents, families, visitors, and team members.
  • Physically able to bend and reach.
  • Physically able to push and pull and lift up to 40-50 pounds if necessary.
  • Physically able to stand for extended periods of time.
  • Spends at least 30% of time on travel to referral sources in market area.

Salary.com Estimation for Executive Director (General Manager) in Palm, FL
$151,655 to $172,863
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