Category Insights and Analytics Sr Manager

Category Insights & Analytics Senior Manager

The Category Analytics & Insights Sr. Manager is responsible for leading a team of Category Insights Sr Analysts and Category Insights Analysts supporting multiple clients, across customers and/or regions. An essential part of this role is training and mentoring 5-10 category professionals to achieve high-quality results for clients and Advantage sales teams. As a manager, you will coach and direct the team on how to leverage various data sets (i.e. Shopper Sights, Circana, NIQ, Numerator, Retailer, etc.). into compelling, data-driven selling stories. The manager will prioritize and manage project schedule by monitoring project progress, coordinating activities, and resolving problems.

Moreover, the Category Analytics & Insights Sr. Manager will collaborate with Advantage’s client team leader and the client’s category leadership to execute sales objectives, future go-to-market (GTM) strategies and support DSMP execution. They are responsible for anticipating future requirements, navigating challenges, and identifying opportunities with clients. The Sr Manager will consistently seek to enhance processes and strategies, ensuring overall success and satisfaction for clients.

Responsibilities:

• Associate Development:
• Strong leadership and team management skills – ability to lead, coach, mentor, and develop people of 5 to 10 team members.
• Ensure project deliverables meet the quality standards of Advantage
• Ensure proper workload distribution across each client’s assigned resources.
• Cross‑Functional Partnership:
• Fully integrated with the client’s category management team and Advantage client team leader.
• Collaborate with clients to accomplish business objectives through understanding customer goals, strategies, and ability to influence customer business decisions with fact-based insights.
• Communicate quantitative analysis in a clear, precise, and actionable manner to client’s upper management
• Leverages thought leadership insights to provide recommendations that enable Advantage to be viewed as a Trusted Advisor.
• Project Management:
• Prioritize and manage project schedule by monitoring project progress, coordinating activities, and resolving problems
• Thought Leadership:
• Identifies, develops, and presents insight-driven thought leadership to clients, customers, and internal stakeholders.
• Leverages insights to provide recommendations that inform strategic direction enabling Advantage to build strong, value-added relationships.
• Data Analysis & Insights Ability:
• Understanding of how to utilize tools: Circana, POS, Panel Data, Kantar, Cleveland.
• Translate data into clear insights and stories for recommendations (distribution, promotions, pricing, shelf placement).
  

Qualifications:

• 5 years in category management, shopper insights, or retail analytics or (not financial/data-only analytics) within the CPG industry
• 2 years of leading people or mentoring others.
• Strong presentation skills and comfort with executive-level interactions.
• Familiarity with Circana or Nielsen tools.
• Strong Excel and PowerPoint experience.
• Professional Category Management Certification a plus (i.e. CMA, CKMG, TPG, Delta Associates, etc.)
  
  

Job Will Remain Open Until Filled