Director of Sales - Industrial

1HMX is a global leader in Human-Machine Interface (HMI) solutions, delivering innovative touch displays, custom HMI components, and complete system solutions for high-reliability applications. With six facilities worldwide, we provide end-to-end product realization—from concept and design through manufacturing and testing. Our vertically integrated model ensures quality, speed, and resilience across critical industries. At 1HMX, we are focused on becoming the world’s leading provider of innovative, high-value Human-Machine Experience solutions.

Position Overview

We are seeking an accomplished VP/Director of Sales to lead the execution of 1HMX’s five-year growth plan. This role will own the development and implementation of global sales strategies to expand market share, accelerate new customer acquisition, and strengthen long-term strategic partnerships across key vertical markets—including industrial, medical, aerospace/defense, and emerging technologies.

The ideal candidate is a transformational sales leader with a proven ability to build high-performing teams, drive complex solution selling, and deliver sustained bookings growth in a global, manufacturing-driven environment. This role reports directly to the CEO and will work closely with the executive leadership team to ensure alignment of sales objectives with the company’s long-term strategic vision.

Key Responsibilities

Sales Growth & Strategy

• Develop and execute sales strategies aligned with the 1HMX five-year growth plan, ensuring annual revenue, bookings, and margin targets are consistently achieved.
• Build and manage a global sales pipeline with measurable KPIs for forecasting accuracy and performance management.
• Expand penetration into targeted vertical markets, identifying and closing high-value OEM and Tier 1 opportunities.

Market Expansion & Customer Engagement

• Lead the development of go-to-market strategies to expand into new geographies and adjacent technology segments.
• Cultivate executive-level relationships with C-suite and decision makers at major OEMs, integrators, and strategic partners.
• Serve as a trusted advisor to customers, understanding their product roadmaps and aligning 1HMX solutions to create competitive advantage.

Leadership & Team Development

• Build, mentor, and scale a high-performance global sales organization, instilling a culture of accountability, customer focus, and continuous improvement.
• Establish sales training programs to strengthen consultative and solution-selling capabilities.
• Partner with HR on incentive plans, performance reviews, and succession planning to develop future sales leadership.

Cross-Functional Alignment

• Collaborate with Marketing to refine value propositions, branding, and lead-generation campaigns.
• Partner with Engineering and Operations to ensure customer requirements are translated into manufacturable, scalable solutions.
• Provide customer and market intelligence to influence product development and strategic planning.

Reporting & Performance Management

• Own accurate forecasting, pipeline management, and reporting of sales performance to executive leadership and the Board.
• Monitor sales metrics and adjust strategy to ensure consistent execution against KPIs.
• Provide insight into competitive trends, pricing pressures, and market dynamics.

Qualifications

• 10 years of progressive sales leadership experience, with at least 5 years at the Director level in manufacturing, electronics, or high-technology industries.
• Proven track record of building and executing multi-year growth strategies that delivered measurable revenue and market share expansion.
• Strong network and direct experience selling into one or more of the following: industrial, medical device, aerospace/defense, or advanced technology OEMs.
• Demonstrated ability to lead complex global negotiations, close multi-million-dollar deals, and manage long sales cycles.
• Strong financial acumen with the ability to manage margins, pricing, and contract structures.
• Exceptional communication, negotiation, and executive relationship-building skills.
• Bachelor’s degree in Business, Engineering, or related field required; MBA preferred.