What are the responsibilities and job description for the Marketing Campaign Manager position at Aditi Consulting?
Payrate: $50.00- $55.00/hr.
Summary:
We are looking for a Marketing Analyst with ABM experience to build and execute personalized marketing programs for our highest-priority enterprise accounts. You will partner closely with Account Executives on one-to-one programs while also leading one-to-few cluster campaigns fueled by targeted segmentation — all with the goal of driving pipeline, ACV, and deeper account engagement. You'll be a power user of both ABM platforms and AI tools, bringing modern, data-driven approaches to everything you do.
Responsibilities:
- Partner closely to develop annual and quarterly account marketing plans that drive growth, pipeline velocity, and loyalty
- Build and execute one-to-one and one-to-few multi-channel campaigns — including personalized content, webinars, paid media, outbound, and social
- Collaborate with Partner Marketing on joint GTM opportunities with GSI, channel, and ecosystem partners
- Use AI tools to accelerate content creation, audience targeting, campaign personalization, and performance insights
- Be an internal expert on tools like 6Sense, Demand Base and Path Factory
- Track and optimize campaign performance against KPIs; deliver clear reporting and recommendations to stakeholders
- Monitor MQL flow and ensure timely follow-up with Business Development teams
Requirements:
- 5 years of B2B SaaS field or growth marketing experience
- Proven success partnering with field organizations
- Hands-on experience with 6Sense, Demand base, Path Factory LinkedIn Navigator and related technologies
- Comfort using AI tools (e.g., generative AI for research and content, AI-powered analytics, AI-guided plans) to improve efficiency and results
- Strong project management, analytical, and communication skills
- Enthusiasm for testing new technologies and methods — including emerging AI capabilities
- BA/BS in marketing, communications, or related field
Pay Transparency: The typical base pay for this role across the U.S. is: $50.00 - $55.00 /hour. Non-exempt positions are eligible for overtime at a rate of 1.5 times the base hourly rate for all hours worked in excess of 40 in a work week, or as required by state or local law. Final offer amounts, within the base pay set forth above, are determined by factors including your relevant skills, education and experience. Full-time employees are eligible to select from different benefits packages. Packages may include medical, dental, and vision benefits, health savings accounts with qualified medical plan enrollment, 10 paid days off, 3 days paid bereavement leave, 401(k) plan participation with employer match, life and disability insurance, commuter benefits, dependent care flexible spending account, accident insurance, critical illness insurance, hospital indemnity insurance, accommodations and reimbursement for work travel, and discretionary performance or recognition bonus. Sick leave and mobile phone reimbursement provided based on state or local law.
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Salary : $50 - $55