What are the responsibilities and job description for the Marketing Coordinator position at Adeline Clothing?
Adeline Clothing is a thriving online retailer based in Lafayette, Louisiana, specializing in trendy women's fashion. Founded in 2015 as a home-based business, Adeline has expanded into a 12,000 square foot warehouse and now supports a growing team. Known for its stylish clothing collections, the company delivers exceptional customer service through its user-friendly mobile app and website, fostering a loyal customer base. At Adeline Clothing, we prioritize quality, accessibility, and creating a supportive work environment.
This is a full-time, on-site role located in Lafayette, LA. The Marketing Coordinator will be responsible for executing marketing campaigns, managing social media channels, creating engaging content, and ensuring consistent branding across all platforms. The role also includes analyzing marketing performance metrics, collaborating with internal teams, and contributing creative ideas to achieve organizational goals.
- Proficiency in Digital Marketing, Social Media Management, and Email Campaigns
- Strong skills in Market Research and Data Analysis to measure campaign effectiveness
- Experience in Content Creation, Copywriting, and Editing for various platforms
- Excellent Organizational and Project Management skills
- Knowledge of Adobe Creative Suite and marketing tools like Google Analytics or similar
- Strong interpersonal and teamwork skills with the ability to collaborate across departments
- Bachelor’s degree in Marketing, Communications, Business, or a related field
- Prior experience in the retail or e-commerce industry is a plus