What are the responsibilities and job description for the Specialist, Programmatic Media position at Active International?
What do you get out of working with us?
As a Specialist, Programmatic Media, you will work closely with a team of innovative media professionals across a positive, collaborative, and ever-evolving digital environment. Through our consistent pipeline of new partnerships, you will be exposed to the latest technology, measurement, and media solutions we can offer and upsell to our clients. Working within the programmatic team, you will gain knowledge of both the buy and sell-side of the ecosystem, in conjunction with all the relevant tools, platforms, and partners making up the landscape. Our commitment to client stewardship is what sets us apart from our competitors and we, at AMS, rely on our team of experts to cross-collaborate with each other to position ourselves as subject matter experts and provide guidance to our clients to help achieve their business goals.
Responsibilities:- Manage day-to-day ownership of all aspects of assigned accounts through hand-on execution.
- Demonstrate understanding of client goals and performance to develop successful strategies (with the guidance of Supervisor & Director) to exceed campaign expectations.
- Accurately launch campaigns in multiple systems, ensuring ad tags, tactics, creative, and measurement solutions are implemented as expected and follow best practices.
- Communicate all aspects of a project to ensure the client understands and approves prior to campaign launch.
- Demonstrate in-depth understanding of how a campaign set-up will allow for maximum optimization control, performance, and ensure best practices are followed – including understanding of DSPs, 3rd party ad servers and measurement/verification partners.
- Provide bulletproof recommendations that factor in campaign goals, historical performance, and business challenges.
- Assist with new business proposals.
- Work directly with programmatic platform partners (DSPs, Data Providers, etc.) to become fluent in all available features, product releases, scale opportunities, or potential platform limitations.
Supervisory Responsibilities
This position has no direct supervisory responsibilities.
Qualifications:- Proficiency in one or more of the following platforms required: The Trade Desk, DV360, Nexxen, Viant, Yahoo
- Experience in the following tools a strong plus: Amazon, Moat, IAS, Double Verify, CM360,
- 2 years of related experience in programmatic campaign execution required
- Bachelor’s degree or equivalent experience is required
- Full comprehension of digital metrics, technologies, tracking, and pacing required.
- Proficiency in Microsoft Excel (advanced level, i.e., pivot tables) as well as Word and PowerPoint, all required.
- Agency or marketing experience is strongly preferred.
- Must demonstrate ability to thrive in a fast-paced environment, managing multiple projects and tight deadlines.
- Personal and professional drive for excellence, knowledge and new skills.
Travel
Unfortunately, we are unable to sponsor or take over sponsorship of an employment Visa at this time.
The salary range for this role is $55,000 - $75,000. The successful candidate’s salary will depend on the actual ranges of current employees in the subject position, market considerations, budgetary considerations, geography, as well as the candidate’s skill set, level of experience, and qualifications. Involved Media offers a very competitive benefits package inclusive of medical coverage, dental, vision, disability, 401k, paid time off, community engagement opportunities, great colleagues, and great learning opportunities.
Salary : $55,000 - $75,000
