What are the responsibilities and job description for the Marketing Manager position at Action Roofing?
Marketing Manager
Location: Plantation, FL
Company: Peak Roofing Partners
Compensation: $70,000–$80,000 base salary bonus potential (Total earnings $100K )
About Peak Roofing Partners
Peak Roofing Partners is a rapidly growing roofing company dedicated to delivering high-quality workmanship, exceptional service, and dependable solutions to homeowners across Florida. As we expand our brand and market presence, we’re looking for a strategic, creative, and performance-driven Senior Marketing Manager to help elevate our growth to the next level.
Position Overview
We are seeking a Senior Marketing Manager who can take ownership of our marketing strategy, lead generation efforts, brand development, and digital presence. This role is ideal for someone who thrives in a fast-paced, growth-minded environment and can balance strategic thinking with hands-on execution. You will work directly with company leadership to build and optimize marketing campaigns that drive measurable results.
Key Responsibilities
- Develop and execute comprehensive marketing strategies focused on growth, brand awareness, and lead generation
- Manage digital channels including paid ads, social media, SEO, email marketing, website performance, and content strategy
- Oversee creative development for campaigns, landing pages, branding, and promotional materials
- Analyze marketing performance, track KPIs, and optimize spend for maximum ROI
- Collaborate with sales leadership to support lead nurturing, territory marketing, and local initiatives
- Manage external vendors and creative partners as needed
- Plan and execute community marketing, events, and homeowner outreach campaigns
- Maintain consistent brand positioning across all channels and materials
Qualifications
- 4 years of marketing experience, preferably in home services, construction, roofing, HVAC, or related industries
- Strong expertise in digital marketing, paid advertising, and performance analytics
- Ability to develop strategy and execute tactically—hands-on, resourceful, and proactive
- Experience managing budgets, campaigns, and external agencies
- Excellent project management and communication skills
- Creative mindset with a data-driven approach
Compensation & Benefits
- Base Salary: $70,000–$80,000
- Bonus Potential: Opportunity to earn $100K total compensation
- Paid time off, company holidays, and additional benefits (insert your specifics if needed)
- Long-term growth opportunities within a fast-scaling organization
Salary : $70,000 - $100,000