Ecommerce CRO Expert

Absolute Web, based in Miami, Florida is a leading ecommerce agency dedicated to providing innovative solutions to enhance our clients’ online presence and drive revenue growth. Our team is passionate about delivering exceptional value through strategic, data-driven approaches.

Job Overview:

We are looking for a data-driven and results-oriented CRO (Conversion Rate Optimization) Manager to join our eCommerce agency team. In this role, you will be responsible for increasing conversion rates and driving performance across multiple direct-to-consumer (DTC) brand websites. You’ll lead optimization strategies for a portfolio of clients, working closely with designers, developers, and account managers to enhance user experience, improve customer journeys, and deliver measurable business outcomes.

Key Responsibilities:

• Develop and execute CRO strategies across multiple eCommerce client websites to improve conversion rates, reduce drop-off, and enhance user engagement.
• Manage A/B and multivariate testing programs for client websites, including test ideation, setup, execution, and performance analysis.
• Leverage tools such as Google Analytics, Hotjar, Crazy Egg, VWO, and Optimizely to monitor user behavior, identify friction points, and generate optimization insights.
• Collaborate with internal teams (UX/UI designers, developers, strategists) to implement test variations and ensure client objectives are met.
• Conduct user journey analysis, funnel audits, and heuristic evaluations for each client’s site to identify areas of improvement.
• Create wireframes or partner with design teams to develop test-ready prototypes and page variations.
• Deliver client-facing reports summarizing test results, KPIs, and optimization recommendations.
• Prioritize testing opportunities based on potential business impact, complexity, and traffic volume for each client.
• Support site speed improvements, SEO enhancements, and mobile optimization initiatives as part of overall conversion strategies.
• Stay on top of eCommerce trends and DTC best practices, applying them across various verticals and client industries.

Qualifications:

• 3 years of CRO or digital optimization experience, preferably in an agency or multi-brand environment.
• Proven success running A/B tests and improving performance for eCommerce or DTC websites.
• Strong knowledge of tools like Google Analytics, Google Tag Manager, Hotjar, VWO, or Optimizely.
• Experience working with cross-functional teams in a fast-paced environment.
• Excellent client communication skills, with the ability to translate complex data into actionable insights.
• Familiarity with UX design principles and customer behavior analysis.
• Bonus: Working knowledge of HTML/CSS or experience in Shopify, WooCommerce, or Magento ecosystems.

Important Step (optional):
Alongside your resume and cover letter, please take a few minutes to respond to these questions by video:
https://www.videoask.com/fcsxweddq

Job Type: Full-time

Pay: $95,000.00 - $145,000.00 per year

Benefits:

• Health insurance
• Paid time off

Work Location: Hybrid remote in Miami, FL 33180

Salary : $95,000 - $145,000