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Director, Global Marketing

Abbott Laboratories
Princeton, NJ Full Time
POSTED ON 6/15/2023 CLOSED ON 10/3/2023

What are the responsibilities and job description for the Director, Global Marketing position at Abbott Laboratories?

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 115,000 colleagues serve people in more than 160 countries.

Abbott Point of Care (APOC) is a global leader in providing critical medical diagnostic and data management products for rapid blood analysis that are intuitive, reliable, and cost-effective.  Our i-STAT System is an advanced, portable diagnostic tool that provides real-time, lab-quality results within minutes to accelerate patient-care decision-making. The i-STAT System has the industry’s most comprehensive menu of tests in a single bedside platform, including tests for blood gases, electrolytes, chemistries, coagulation, hematology, glucose, cardiac markers and traumatic brain injury (TBI). By delivering lab-quality results in minutes, our i-STAT System fosters a collaborative, patient-centered environment while driving improved operational performance.

Working at Abbott

At Abbott, you can do work that matters, grow, and learn, care for yourself and family, be your true self and live a full life. You’ll also have access to:

  • Career development with an international company where you can grow the career you dream of .

  • Free medical coverage for employees* via the Health Investment Plan (HIP) PPO

  • An excellent retirement savings plan with high employer contribution

  • Tuition reimbursement, the Freedom 2 Save student debt program and FreeU education benefit - an affordable and convenient path to getting a bachelor’s degree.

  • A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune.

  • A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists.

The Opportunity

Our location in Princeton, NJ currently has an opportunity for a Director, Global Marketing. This Director is our product launch lead for all of Abbott Point of Care Products.  As a strategic thought leader and experienced executor, you are responsible for setting the strategy and creating and executing tactical plans for products to ensure their successful global launch.  This includes leading your team to differentiate products among competitors, develop compelling positioning statements, messages, value propositions, pricing, forecasting, and reimbursement options.  You will lead the marketing activities for the team and drive product launches.

Strong leadership and collaboration skills are needed for cross departmental interactions with sales leadership, regional marketing directors, medical affairs, R&D, quality, regulatory, and operations. For some of our launches, you will also be part of the cross-divisional leadership teams guiding multiple Abbott divisions in partnership with your peers and Abbott corporate public affairs. Relocation Assistance provided.

What You’ll Work On

  • Understand the strategic landscape leveraging insights from market research, competitive intelligence, and others.

  • Lead the development of differentiated value propositions for target segment customers and the development of the right tools and collateral to for commercial team use.

  • Ensures that the cross-divisional and cross-functional team members work as “one team” focused on divisional goals while identifying and manages interdependencies.

  • Facilitate workshops with key stakeholders at all levels of the business as insights are gathered, recommendations are built, and decisions are made.

  • Establishes a team culture and processes to establish and manage milestones, proactively identify and develop effective plans to mitigate and resolve risk, and ensure transparency throughout the launch efforts. 

  • Delivers proactive, transparent, and effective communications cadence to ensure timely dissemination of information with the executive leadership teams, product core teams, and matrix stakeholders.

  • As needed, roll up your sleeves to help teams and individuals execute against important deliverables including market or financial analytics and strategy building sessions. 

Required Qualifications

  • B.A., B.S., or M.S. degree preferably in a technical field (e.g., biological or chemical sciences)

  • 10 years of experience in healthcare with background in pharmaceuticals, diagnostics or devices.

  • Demonstrated track record of success in global product launches, ideally in IVD or medical devices.

  • Exceptional project management skills, with proven ability to clearly define objectives and priorities, establish milestones, anticipate and mitigate risks, lead cross-functional teams to meet and exceed goals in a dynamic environment, while maintaining strong attention to detail and quick recall.

  • Demonstrated robust analytical individual skills related to financial modeling, market analytics, ongoing performance – the ability to execute independently and through others while maintaining a high-standard of deliverables.

  • Relentless curiosity— proactively anticipating risks; demonstrated ability to uncover hidden (or less obvious) insights, take ownership of problems, resolve ambiguities, exercise sound judgment and independently determine appropriate course of action where precedent may not exist.

  • An approachable and credible communication style, with exceptional verbal and written communication skills; to keep all levels of the organization informed, engaged and motivated.

  • Intellectual agility - able to pivot based on shifting priorities and balance multiple projects seamlessly in a fast-paced environment.

  • Excellent collaboration skills – able to navigate complex matrix within the Division and the broader Abbott organization to ensure alignment of priorities and partnership throughout program execution.

  • Positive attitude, confidence, integrity and professionalism. Initiative and self-motivation; strong work ethic; leadership and team orientation; strong proactive interpersonal skills with proven ability to work with others; ability to work in a matrixed environment, strong cross-functional management by influence.

Preferred Qualifications

  • MBA from a top tiered school is preferred

  • Experience in Sales/sales leadership role

*Participants who complete a short wellness assessment qualify for FREE coverage in our HIP PPO medical plan. Free coverage applies in the next calendar year.

Learn more about our health and wellness benefits, which provide the security to help you and your family live full lives:  www.abbottbenefits.com

Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer, committed to employee diversity.

Connect with us at www.abbott.com, on Facebook at www.facebook.com/Abbott and on Twitter @AbbottNews and @AbbottGlobal.

The salary for this role is between $136,000 – $272,000

Salary : $136,000 - $272,000

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