Copywriter

Aéropostale is seeking a Copywriter to be a part of the Creative Marketing team in our NYC office. This role is responsible for brainstorming, creating, and transforming ideas into written content that engages customers and drives conversion with our brand, products and marketing communications across aeropostale.com, organic social platforms, email campaigns, and paid media and print channels.

Position Responsibilities

• Help to establish the Aéropostale voice in a relatable tone to our core customers.
• Develop and communicate the Aéropostale brand message through consistent and elevated product stories across a variety of categories.
• Edit and proofread all product stories, content, and online marketing materials. Use correct spelling, grammar, punctuation and structure throughout all materials created. Understand the marketing calendar and work with Marketing team to ensure deadlines are met and edits are executed for final approval.
• Write creative copy for email campaigns that will effectively drive click-through rates and sales.
• Collaborate with Ecommerce and Marketing team members to create effective and compelling content for the Aéropostale website and PDP product descriptions for wholesale partners.
• Develop concise and compelling copy to support Aéropostale Search Engine Marketing efforts.
• Write engaging copy that inspires and informs the customer across key touchpoints.
• Complete special projects upon request.
  
  

Position Requirements

• 2-4 years creative writing experience, some product stories experience required (ecommerce or catalog), preferably in apparel and/or luxury
• Content or online editorial copywriting experience
• Bachelor's degree in English, Communications, Journalism or related field preferred
• Ability to work under deadline pressure with excellent attention to detail, as well as a holistic vision
• Ideas person and problem solver, with the flexibility to balance editorial and business needs
• Excellent writing skills, with the ability to write clearly, concisely and easily, as well as the ability to self-edit and sense-check text
• Strong attention to detail and be able to perform research with an eye for what's trending in the apparel market.
• Culturally aware, with the insight and empathy to be inclusive on a global scale
• Online fluency (websites, blogs, etc.) with the curiosity and insight to ensure the brand stands out in the crowd
• Strong communication skills and ability to work with different types of people and departments
• Ability to multi-task, adapt and re-prioritize according to rapidly growing company needs
• Self-motivated with an entrepreneurial spirit, balanced with a team mentality
• Strong familiarity with Microsoft Office Suite (Word, Excel, PowerPoint, etc.)
• Travel may be required, based on business needs.
• Adhere to regular in-office presence, including engaging in in-person team interactions, meetings and collaborative projects. Job duties may be performed effectively using the hybrid work program designated by the company.
• Perform other duties as assigned by supervisor as the company retains the right to change duties to this position.
• Must have authorization to work in the United States.
  
  

Physical Requirements

• Ability to safely and successfully perform the essential job functions consistent with the ADA, FMLA and other federal, state and local standards.
• Ability to maintain regular and timely attendance consistent with the ADA, FMLA and other federal, state and local standards.
• Ability to remain in a stationary position for up to 8 hours per day
• Ability to constantly operate a computer, other office equipment and look at a monitor for up to 8 hours per day
• Ability to clearly and accurately communicate and exchange information verbally, in writing, or through other means in person, telephonically, or through virtual communication methods
• Ability to reach at or below shoulder level
• Ability to carry equipment, move boxes/samples, etc.
  
  

Pay is based on several factors including but not limited to position offered and work experience. In addition to your salary, Catalyst Brands offers a benefits package, including health care (medical, prescription, dental, vision), company paid life insurance and long term disability, 401(k) plan with company match, paid time off programs starting with minimum 15-days based on role, overtime pay (if hourly), flexible work schedule, and a generous employee discount program (all benefits are based on eligibility). Additional information regarding the benefits for this position can be found here: https://sparcbenefits.com/Candidate-Benefits-Highlights

Reasonable Accommodation

The Company is committed to providing reasonable accommodation to enable qualified employees with disabilities to perform the essential functions of their jobs as required by the Americans with Disabilities Act (ADA).

Catalyst Brands is an equal opportunity employer. We value a culture of inclusion and diversity within our workforce, and are committed to maintaining a workplace free from prohibited employment conduct, including discrimination or harassment on the basis of race, color, national origin, sex, age, religion, disability, genetic information, sexual orientation, gender identity or expression, marital status, domestic partner status, civil partnership, status as a covered veteran, status in the Uniformed Services of the United States, citizenship and any other characteristic protected by law (“Protected Characteristics”).

Physical Requirements

• Ability to safely and successfully perform the essential job functions consistent with the ADA, FMLA and other federal, state and local standards.
• Ability to maintain regular and timely attendance consistent with the ADA, FMLA and other federal, state and local standards.
• Ability to remain in a stationary position for up to 8 hours per day
• Ability to constantly operate a computer, other office equipment and look at a monitor for up to 8 hours per day
• Ability to clearly and accurately communicate and exchange information verbally, in writing, or through other means in person, telephonically, or through virtual communication methods
• Ability to reach at or below shoulder level
• Ability to carry equipment, move boxes/samples, etc.
• For Stores & Distribution Centers: Bend, lift, open and move product and fixtures up to 50 lbs., as needed.
  
  

Please note that the deadline for submitting your application for this position is three weeks from the date the job posting was published.

Send posting compliance concerns to WAcompliance-sm@jcp.com. This email is only for compliance concerns. Do not send compliance questions to the Company's retail locations or to the corporate office.