What are the responsibilities and job description for the Senior Brand Manager position at 80Twenty?
Our client is an exciting high-growth AI SaaS company that recently raised a significant Series E round and is scaling rapidly. Reporting to the Lead Designer, they’re now looking for a Brand Designer to shape the company’s visual identity and storytelling across digital and physical touchpoints. This is a full-time onsite role at their NYC HQ and an opportunity to join at a pivotal stage where your work will have visible, lasting impact on both the brand and the company’s trajectory.
About the Role
As Senior Brand Marketing Manager, you’ll blend the strategic precision of B2B marketing with the storytelling craft of B2C to shape how the brand shows up in the world. This is a high-impact, hands-on role where you’ll define and elevate the company’s voice across campaigns, messaging, partnerships, and experiences.
You’ll collaborate closely with external agencies and cross-functional teams - including demand gen, sales, product, and customer success - to bring the brand to life, build awareness, and drive meaningful engagement across diverse audiences.
This is a rare opportunity to build brand equity from the ground up at unicorn scale - owning the voice, style, and narrative that resonates with the market and fuels growth.
Key Responsibilities • Lead brand strategy and positioning in a fast-growing AI category. • Drive integrated campaigns across paid, owned, and earned channels. • Build and maintain brand voice across web, content, and executive comms. • Partner with product and growth teams to turn complex AI into compelling stories. • Measure brand performance and shape awareness strategy. • Collaborate with internal teams and agencies to bring creative ideas to life.
What we're looking for • 4–7 years in brand or integrated marketing (B2B B2C experience ideal). • Experience in tech, SaaS, or AI categories. • Agency background or strong collaboration with creative teams. • Exceptional storytelling, communication, and project leadership skills. • Passion for innovation, design, and brands that truly connect. • Based in New York City — this is an in-person role (4–5 days/week).
Why Join
This is a rare opportunity to join a unicorn-stage startup during a phase of rapid growth and brand evolution. You’ll own your impact, move fast, and help define a design system that scales across industries and audiences. The environment is lean, collaborative, and outcome-driven - perfect for designers who want to create meaningful, high-visibility work at speed.
About the Role
As Senior Brand Marketing Manager, you’ll blend the strategic precision of B2B marketing with the storytelling craft of B2C to shape how the brand shows up in the world. This is a high-impact, hands-on role where you’ll define and elevate the company’s voice across campaigns, messaging, partnerships, and experiences.
You’ll collaborate closely with external agencies and cross-functional teams - including demand gen, sales, product, and customer success - to bring the brand to life, build awareness, and drive meaningful engagement across diverse audiences.
This is a rare opportunity to build brand equity from the ground up at unicorn scale - owning the voice, style, and narrative that resonates with the market and fuels growth.
Key Responsibilities • Lead brand strategy and positioning in a fast-growing AI category. • Drive integrated campaigns across paid, owned, and earned channels. • Build and maintain brand voice across web, content, and executive comms. • Partner with product and growth teams to turn complex AI into compelling stories. • Measure brand performance and shape awareness strategy. • Collaborate with internal teams and agencies to bring creative ideas to life.
What we're looking for • 4–7 years in brand or integrated marketing (B2B B2C experience ideal). • Experience in tech, SaaS, or AI categories. • Agency background or strong collaboration with creative teams. • Exceptional storytelling, communication, and project leadership skills. • Passion for innovation, design, and brands that truly connect. • Based in New York City — this is an in-person role (4–5 days/week).
Why Join
This is a rare opportunity to join a unicorn-stage startup during a phase of rapid growth and brand evolution. You’ll own your impact, move fast, and help define a design system that scales across industries and audiences. The environment is lean, collaborative, and outcome-driven - perfect for designers who want to create meaningful, high-visibility work at speed.