Demo

Creative Director, Generative AI

101 Proofpoint, Inc.
Sunnyvale, CA Full Time
POSTED ON 11/27/2025
AVAILABLE BEFORE 1/27/2026
About Us: Proofpoint is a global leader in human- and agent-centric cybersecurity. We protect how people, data, and AI agents connect across email, cloud, and collaboration tools. Over 80 of the Fortune 100, 10,000 large enterprises, and millions of smaller organizations trust Proofpoint to stop threats, prevent data loss, and build resilience across their people and AI workflows. Our mission is simple: safeguard the digital world and empower people to work securely and confidently. Join us in our pursuit to defend data and protect people. How We Work: At Proofpoint you’ll be part of a global team that breaks barriers to redefine cybersecurity guided by our BRAVE core values: Bold in how we dream and innovate Responsive to feedback, challenges and opportunities Accountable for results and best in class outcomes Visionary in future focused problem-solving Exceptional in execution and impact The Role We’re seeking a Creative Director, Gen AI to join our Brand Experience team - a hybrid thinker who bridges the worlds of AI-powered creativity and storytelling. You’ll explore how AI and emerging technologies can amplify creativity at scale, helping us redefine how ideas are imagined, built, and brought to life across our brand ecosystem. This is a role for someone who thrives at the intersection of Design and Gen AI — someone who can prototype new tools, workflows, and experiences that push boundaries in how brands communicate, engage, and evolve in the age of AI. As the silos between design, copy, and code continue to dissolve, this role champions human x AI collaboration and set new standards for creative agility, integrity, and impact. You’ll lead a distributed team of designers, producers, animators to build assets, campaigns, workflows, and templates powered by AI. You’ll drive experimentation while protecting brand excellence. And you’ll ensure every creative output — whether a social asset, digital experience or a launch campaign reflects our evolving Brand language. As part of the Brand Experience team, you’ll help shape how the world sees Proofpoint - blending technology, creativity, and AI-enabled workflows to build a brand that’s as innovative, intelligent, and human as the people and date we secure Your Day to Day AI-Enabled Creativity at Scale Design, build, and optimize AI-assisted creative systems and workflows that help the Brand Experience team work faster and smarter. Lead experimentation with generative AI across text, image, motion, and voice — creating brand-safe, high-quality outputs at scale. Develop tools and processes that allow creatives to prototype, iterate, and produce storytelling content with greater agility. Champion responsible and ethical AI use in creative expression, ensuring alignment with Proofpoint’s values of trust, compliance, and integrity. Conceptualization & Prototyping Partner with designers, writers and SMEs to co-create concepts that merge narrative and technology. Translate complex cybersecurity themes into human-centered creative experiences that educate and inspire. Research & Emerging Technology Stay on the pulse of AI, Web3, and generative design — identifying opportunities for brand innovation. Evaluate and pilot new tools to enhance storytelling, automation, and personalization. Collaboration & Cross-Discipline Integration Act as a bridge between creative & stakeholder teams, translating ideas into working prototypes and scalable tools. Document and evangelize best practices for AI-driven creative experimentation across the team. What you bring to the team 7 years of experience leading multidisciplinary creative teams in branding, digital, or advertising (agency or in-house). Mastery of Adobe Creative Suite, Figma, and emerging AI tools (Firefly, Midjourney, Runway, ChatGPT, Sora, etc.). Proven experience applying AI tools in real workflows to enhance design speed, consistency, and quality. Strong portfolio spanning brand systems, advertising, and presentations — with examples of AI-assisted or generative work. Sharp creative instincts backed by data literacy and a respect for design governance. Ability to translate complex technology into emotionally intelligent, visually distinct storytelling. Exceptional communication skills and calm confidence in presenting to executives. Empathy, mentorship, and emotional intelligence as everyday leadership traits. A growth mindset — driven to learn, teach, and evolve alongside the technology. Protecting people is at the heart of our award-winning lineup of cybersecurity solutions, and the people who work here are the key to our success. We are a customer-focused and driven-to-win organization with leading-edge products—and many exciting reasons to join our team. We believe in hiring the best, the brightest and cultivating a culture of collaboration and appreciation. We are a diverse, multinational company with opportunities in all functions, and leaders that welcome candidates from all walks of life. Apply today and explore your future #LifeAtPFPT. Why Proofpoint? At Proofpoint, we believe that an exceptional career experience includes a comprehensive compensation and benefits package. Here are just a few reasons you’ll love working with us: Competitive compensation Comprehensive benefits Career success on your terms Flexible work environment Annual wellness and community outreach days Always on recognition for your contributions Global collaboration and networking opportunities Our Culture: Our culture is rooted in values that inspire belonging, empower purpose and drive success-every day, for everyone. We encourage applications from individuals of all backgrounds, experiences, and perspectives. If you need accommodation during the application or interview process, please reach out to accessibility@proofpoint.com. How to Apply Interested? Submit your application along with any supporting information- we can’t wait to hear from you! Consistent with Proofpoint values and applicable law, we provide the following information to promote pay transparency and equity. Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets as set out below. Pay within these ranges varies and depends on job-related knowledge, skills, and experience. The actual offer will be based on the individual candidate. The range provided may represent a candidate range and may not reflect the full range for an individual tenured employee. This role may be eligible for variable compensation and/or equity. We offer a competitive benefits package, including flexible time off, a comprehensive well-being program with two paid Wellbeing Days and two paid Volunteer Days per year, plus a three-week Work from Anywhere option. Base Pay Ranges: SF Bay Area, New York City Metro Area: Base Pay Range: 161,625.00 - 237,050.00 USD California (excludes SF Bay Area), Colorado, Connecticut, Illinois, Washington DC Metro, Maryland, Massachusetts, New Jersey, Texas, Washington, Virginia, and Alaska: Base Pay Range: 132,225.00 - 193,930.00 USD All other cities and states excluding those listed above: Base Pay Range: 120,525.00 - 176,770.00 USD Proofpoint has been honored with six Best Places to Work Awards in 2024 by workplace culture leader Comparably, including Best Company Career Growth, Best Company Outlook, Best Global Culture, Best Engineering Teams, Best Sales Teams, and Best HR Teams. We are the leader in human-centric cybersecurity. Half a million customers, including 87 of the Fortune 100, rely on Proofpoint to protect their organizations. We’re driven by a mission to stay ahead of bad actors and safeguard the digital world. Join us in our pursuit to defend data and protect people. Our BRAVE Values: At Proofpoint, we are BRAVE in everything we do, and our values aren’t just words—they shape how we work, collaborate, and grow. We seek people who are bold enough to challenge the status quo, responsive in the face of ever-evolving threats, and accountable for delivering real impact. We value those with a visionary mindset who anticipate what’s next and push cybersecurity forward, and we celebrate exceptional execution that ensures we continue to defend data and protect people. Proofpoint is an equal opportunity employer, we hire without consideration to race, religion, creed, color, national origin, age, gender, sexual orientation, marital status, veteran status or disability. Find your network, your allies, and your biggest fans. We know that work is simply better when you’re surrounded by people who inspire you—who share ideas, cheer you on, and genuinely want to see you succeed. That’s why we offer social circles, sponsored networks, and connection points across teams and time zones—to help you find your people, build your community, and thrive together. This isn’t just a job—it’s a mission to protect people and defend data in a world that never slows down. We’re building the future of human-centric cybersecurity, and that future belongs to all of us. We take ownership, move fast, and hold ourselves accountable—because that’s what it takes to stay ahead. And we do it together, winning as one. Be empowered to reach your full potential through meaningful challenges and personalized support—designed around you and your goals. Whether you're growing as a leader or leveling up from great to exceptional as an individual contributor, we’re here to help you get there.

Salary.com Estimation for Creative Director, Generative AI in Sunnyvale, CA
$150,244 to $189,666
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