What are the responsibilities and job description for the Customer Advocate Social Media position at 1000 Gen Digital Inc.?
About the Role The Customer Advocate, Social Media, is the guardian of MoneyLion’s reputation in the wild, unpredictable world of social media and third-party review sites. You’ll deliver swift, empathetic, and on-brand solutions to customer questions, complaints, and concerns—all while keeping MoneyLion’s mission to “empower America’s financial decisions” front and center. As a key player on the Social Media branch of the Customer Advocacy team, you’ll be the voice behind the screen—quick-thinking, problem-solving, and always tuned in to what customers need. This isn’t just about answering questions and resolving issues; it’s about building trust, championing MoneyLion’s unique brand voice, and ensuring every interaction leaves our customers feeling like VIPs. This role is vital to maintaining our online reputation and ensuring customer satisfaction through authentic engagement. The ideal candidate will be enthusiastic and proactive, possess a strong customer-first mindset, exceptional communication skills, and the ability to work effectively in a fast-paced, dynamic environment. This position requires a blend of creativity, strategic thinking, and a commitment to consistently representing MoneyLion’s brand voice in all customer interactions.If you thrive in high-energy spaces, love bringing creative solutions to the table, and excel in dynamic environments, this role is for you. Success here means working collaboratively, staying proactive, and ensuring every customer feels heard and supported. Ultimately, this role is about fostering customer trust and loyalty while positioning MoneyLion as a leader in customer support through thoughtful and impactful digital engagement. We are currently only considering candidates who reside within a commutable distance to our Tempe, AZ office. This role requires onsite presence five days a week. Key Responsibilities Respond promptly and professionally to customer inquiries and concerns on social media platforms and third-party review sites, maintaining MoneyLion’s authentic brand voice. Provide timely assistance and follow-up via the customer’s preferred channel (social, phone, email, text, or chat) to ensure resolution and satisfaction. Balance high case volumes and prioritize tasks effectively to meet tight deadlines without compromising quality. Proactively identify trends, risks (reputational and regulatory), and recurring issues, escalating insights to relevant teams to enhance products and services. Collaborate with internal stakeholders to identify and address reputational or regulatory risks promptly and effectively. Share customer feedback, feature requests, and workarounds with Product, Marketing, and Operations teams to drive improvements. Document and maintain internal records of technical issues, customer complaints, and meaningful discussions to inform broader team strategies. Develop and maintain playbooks, SOPs, and training materials for consistent and effective social media support. About You Experience: Minimum 2-3 years in a customer-facing role, with prior experience managing communities on social media sites like Facebook, Instagram, Reddit, LinkedIn, YouTube, X (Twitter), and third-party review sites. Knowledge: Deep understanding of social media platform best practices, trends, and tools such as Buffer, Hootsuite, Sprout Social, Brandwatch, or Percolate. Trend Driver: Stay informed about current social media trends, emerging platforms, and evolving customer engagement strategies. Communication: Exceptional written and verbal communication skills, with the ability to craft empathetic, clear, and brand-aligned responses in 240 characters or less. Judgment: Strong ability to assess the reputational impact of responses, ensuring appropriateness in tone, content, and audience targeting. Ownership: Demonstrated accountability, follow-through, and self-management in high-volume, high-visibility workstreams. Adaptability: Thrives in a dynamic environment with competing priorities and varying workflows. Stakeholder Savvy: Skilled at working with stakeholders across all levels, knowing how to communicate ideas effectively and adaptively while respecting diverse perspectives and prioritizing solutions that serve the broader organizational goals. Cultural Fit: Contributes positively to team culture, demonstrating enthusiasm, a sense of humor, and a collaborative spirit. Regulatory Awareness: Solid understanding of reputational risks, ideally in financial services - including regulatory and fraud considerations. Reputation Management: Strong judgment and discretion in crafting public-facing communications, with a focus on maintaining MoneyLion’s brand integrity and knowing when to escalate reputational risks. Continuous Improvement: We’re looking for individuals who refuse to settle, constantly iterate, and always seek to improve. You embrace challenges, crave learning opportunities, and work tirelessly to refine your craft while contributing meaningfully to MoneyLion’s customer operations strategy. Certifications (Preferred): Social media certifications (e.g., Hootsuite Academy, HubSpot Social Media Certification) or certifications relevant to customer service and reputation management is a plus. Gen is proud to be an equal-opportunity employer, committed to diversity and inclusivity. We base employment decisions on merit, experience, and business needs, without considering race, color, national origin, age, religion, sex, pregnancy, genetic information, disability, medical condition, marital status, sexual orientation, gender identity or expression, military or veteran status, or other unlawful factors. Gen prohibits discrimination based on these protected characteristics and recruits talented candidates from diverse backgrounds. We consider individuals with arrest and conviction records and do not discriminate against employees for discussing their own pay or that of other employees or applicants. Learn more about pay transparency. To conform to U.S. export control regulations, applicant should be eligible for any required authorizations from the U.S. Government. Gen is a global company dedicated to powering Digital Freedom through its trusted consumer brands including Norton, Avast, LifeLock, MoneyLion and more. Our combined heritage is rooted in providing financial empowerment and cyber safety for the first digital generations. We bring award-winning products and services in cybersecurity, online privacy, identity protection and financial wellness to nearly 500 million users in more than 150 countries. We're always looking for smart, fearless and dedicated people. Together, we have a collective passion and vision to power Digital Freedom by protecting consumers and helping them grow, manage and secure their digital and financial lives. When you’re part of Gen, you have access to a range of resources and support to ensure you can do your best work and live your best life. This includes flexible working options with generous time off and competitive benefits and compensation packages. Inclusion is foundational to how we do business because we know the greatest ideas and results come from our unique perspectives and differences. We strive to create a safe, inclusive environment where you can bring your whole self to work. Team members are valued, respected and celebrated for who they are in a meaningful and exciting atmosphere. Gen is an equal employment opportunity employer. Employment decisions are based on merit, experience and business needs. If this sounds like you—Gen has a dynamic, supportive culture with core values that celebrate inclusion, promote teamwork and encourage every team member to contribute and grow—join us! Learn more at GenDigital.com. Click HERE to review our Global Applicant Privacy Policy. Click HERE to review Legal Notices and Information. Gen is committed to requests for reasonable accommodations to assist you in applying for positions at Gen including resume submissions. If you need to request an accommodation, please contact HR Service Exchange. *LifeLock identity theft protection is not available in all countries.