4 Paid Media Manager Jobs in New York City, NY
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Vimeo is Hiring a Paid Media Manager Near New York City, NY
As Vimeo’s Paid Media Manager, you will be responsible for monitoring, reporting on and helping grow and optimize Paid Search, Video and Display marketing campaigns. We are looking for a quantitative mind with a passion for digital marketing. This position directly ties to Vimeo’s overall growth and revenue goals. The ideal candidate has a proven track record of managing paid media ad campaigns across platforms, and delivering on KPIs.
What You’ll Do:
- Generate daily, weekly and monthly reporting for all major metrics, deriving actionable insights
- Compile reporting for weekly and monthly business reviews to be shared with the leadership team
- Perform daily account management of PPC, Display and Video accounts
- Manage media budgets and in-month budget pacing, allocating accordingly to achieve the most profitable ROI
- Monitor, maintain and optimize audience, ads, budget caps, and KPIs
- Work with cross-functional teams to help implement and test creative, ad copy and landing pages
- Aid in the creation of new paid media initiatives, including keyword research, ad trafficking, and building out campaigns
- Ensure account, campaign, and ad group structure adhere to best practices
- Design, implement, and track tests to validate bidding strategies, budget rules, landing pages, and ads
- Identify areas of improvement for performance, process, ad ops, and/or technological efficiencies by staying atop the latest industry news and trends, including the newest ad formats, bidding methodologies, and beta programs
Skills and Knowledge You Should Possess:
- 3-5 years’ experience in Google marketing, with a passion for search and digital marketing
- 3 years in a media buying role, with experience trafficking Display and Video campaigns
- Bachelor's degree
- Background in SaaS, subscription, digital service, e-commerce, search platform, search engine, or agency is ideal
- Highly proficient in Google Ads (AdWords) and/or the Google Marketing Platform (Campaign Manager and DV360)
- Comfortable working with analytics platforms, such as Google Analytics, Tableau or Looker
- Understanding of pixels, ad tracking, and platforms such as Google Tag Manager
- Highly analytical with deep knowledge of Excel
- Ability to work with a high level of efficiency and accuracy under tight deadlines
- Strong attention to detail and fidelity to industry best practices
Job Summary
Full Time
Restaurants & Catering Services
07/07/2022
10/18/2022
kellendengler.com
Irvine, CA
<25
Restaurants & Catering Services
Related Companies
The job skills required for Paid Media Manager include Digital Marketing, Google Ads, Insight, Google Analytics, Initiative, KPI, etc. Having related job skills and expertise will give you an advantage when applying to be a Paid Media Manager. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Paid Media Manager. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Paid Media Manager positions, which can be used as a reference in future career path planning. As a Paid Media Manager, it can be promoted into senior positions as a Marketing Communication Director that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Paid Media Manager. You can explore the career advancement for a Paid Media Manager below and select your interested title to get hiring information.
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