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UnitedMasters
Brooklyn, NY | Full Time
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UnitedMasters | Translation
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Senior Copywriter
UnitedMasters Brooklyn, NY
Full Time 7 Months Ago
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UnitedMasters is Hiring a Senior Copywriter Near Brooklyn, NY

Senior Copywriter

at UnitedMasters 

# Who We Are

UnitedMasters is building a marketplace that connects artists, brands and fans - empowering artists to earn and grow. UnitedMasters has taken the bold step of building a music distribution service that, radically, puts artists first - disrupting the legacy music business by letting up-and-coming artists distribute their music directly to fans through streaming services while maintaining ownership of their master recording rights and up to 100% of royalties. Through the combination of UnitedMasters’ music distribution platform and its deep ties to brands, UnitedMasters enables independent artists and changemakers to grow and earn unlike any other platform.

The UnitedMasters team is made up of musicians, marketers, engineers, and storytellers with backgrounds from YouTube, SoundCloud, Pandora, Facebook, Uber, Dropbox, Complex, VICE, and more. We work hand in hand with the award-winning creative teams that forge those innovative partnerships at Translation (our in-house creative advertising agency).

# What's The Role

UnitedMasters is looking for an exceptionally talented Senior Copywriter with 7 years experience to join the marketing organization. In this role, you will directly shape how the UnitedMasters brand identity and voice comes to life, playing a critical part in defining and evolving our TOV - as well as owning the articulation of the brand across all marketing channels and artist touchpoints. The ideal candidate equally has the ability to concept big, breakthrough ideas as well as understand and do the work that will drive outsized business impact and growth. 

# Essential Responsibilities You’ll Own

  • Drive the ideation, concepting and creative development for integrated marketing campaigns and communications.
  • Partner with brand & marketing leadership to establish the tone of voice for UnitedMasters, and codify via brand guidelines.
  • Develop copy for a wide range of channels and campaigns including - paid, emails, in-app communications, web/landing pages inducing SEO, and social. 
  • Work directly with the marketing team to develop content strategy including inputting into editorial calendars, and create evergreen content that maps to our brand voice, look and feel.
  • Provide perspective on creative “ways in” for A/B testing and experimentation
  • Provide creative direction and guidance for the work of internal teams, as well as external agencies/partners.

# What will set you up for success

  • 7 years working as a copywriter working on Marketing communications, campaigns and programs. 
  • Demonstrated expertise working across a wide range of projects, specifically with experience in integrated campaigns, owned channels comms, and marketing activations. 
  • Experience translating research & insights into compelling, persuasive communications. 
  • Ability to craft copy and ideas that equally elevate the brand while driving business outcomes. 
  • Adaptable creative with the ability to flex across different teams and channels, and thrive within a fast-paced, iterative work environment.
  • A highly collaborative working style. 
  • The ideal candidate has experience with developing TOV guidelines and brand identity in partnership with brand and marketing leadership.

About UnitedMasters, Inc.

UnitedMasters, Inc., composed of Translation, UnitedMasters and STASHED, is a minority-owned marketing and technology company empowering brands and artists to forge authentic connections with audiences at scale through a unique mix of actionable insights, technology, and storytelling. 

Translation was founded on the power of culture to propel discourses, trends, and movements - and more importantly, be the most unapologetic determinant of what is relevant. For over 15 years, Translation has partnered with brands and creators to build and grow disruptive platforms that foster deeper community engagement. This experience has given us unparalleled insight into the dynamics of culture and affinities that link people together. Backed by Alphabet, Andreessen Horowitz, and 21st Century Fox, we are reimagining how brands and artists tell their stories, create value, and push culture forward.

Job Summary

JOB TYPE

Full Time

POST DATE

08/13/2022

EXPIRATION DATE

11/03/2022

UnitedMasters
Remote | Full Time
$232k-323k (estimate)
2 Months Ago

The following is the career advancement route for Senior Copywriter positions, which can be used as a reference in future career path planning. As a Senior Copywriter, it can be promoted into senior positions as a Copywriter IV that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Senior Copywriter. You can explore the career advancement for a Senior Copywriter below and select your interested title to get hiring information.

Brooklinen
Full Time
$74k-92k (estimate)
2 Months Ago