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TurboTenant
Fort Collins, CO | Full Time
$179k-232k (estimate)
3 Months Ago
VP of Marketing
TurboTenant Fort Collins, CO
$179k-232k (estimate)
Full Time 3 Months Ago
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TurboTenant is Hiring a VP of Marketing Near Fort Collins, CO

Who we are looking for:

An experienced marketing leader with a track record of growing high-functioning marketing teams employing B2C marketing tactics. A successful candidate will use data and experience to drive our marketing and company strategy. 

This role is at the top of the Marketing org and reports to the CEO.

As our VP of Marketing, you will:

  • Guide and grow our ten person Marketing team to hit company objectives.
  • Develop and execute strategies that iterate on our existing marketing channels while also expanding product feature utilization with existing customers.
  • Set and direct a budget of $400k - $500k in monthly advertising spend to effectively acquire customers at an optimized CAC payback.
  • Own the reporting engine and analysis for marketing initiatives, working with your team to evaluate results and identify opportunities for growth and expansion. 
  • Collaborate with the product, operations, and customer experience teams to align around initiatives and accomplish company OKRs.
  • Be a creative force in pushing the bounds of Marketing at TurboTenant. 
  • Manage our existing team of ten marketers with expertise in SEO, SEM, Webinars, Product Marketing, Educational Content, and Email Marketing.

Non-Negotiables

  • Experience working at a consumer or prosumer software or product-led growth organization.
  • Located or willing to relocate to the Front Range of Colorado.
  • Experience in leadership positions at a high-growth company of 50-100 employees, growing from $15M to $50M in revenue.
  • Track record of adopting the customer voice to create incredible brand and product positioning. 
  • Deep data literacy and experience analyzing results from each part of the marketing funnel. 
  • A self-starter attitude, someone who gets things done, delegates wisely, and embodies our Be Better Virtues.

To thrive in this position, you’ll need the following skills and experience:

  • Ability to demonstrate deep expertise in the following 
    • Managing a full funnel Demand Gen and Demand Capture strategy
    • Brand/Positioning
    • Marketing Team Management & Structure
  • Expand Channels through
    • Event Marketing
    • Partnerships
    • PR
    • Social
    • Podcasting
  • The ability to create an inspiring and motivating team environment that promotes open communication and creativity.
  • Experience being responsible for the effectiveness of a company’s marketing strategy, from website to funnel optimization.

You don't need to have a certain degree to apply. We care more about your work ethic, attention to detail, communication skills (especially written), a history of coworkers that loved working with you, and an eye for great marketing that drives customer acquisition.

TurboTenant has offices in Fort Collins and Denver, Colorado. To foster a strong team relationship and spur creativity, we meet in person 1-2 days per week in the office.

About Us:

At TurboTenant, we simplify the complex and intimidating process of managing your own rental property. And we do it through an elegant software platform for small, “do-it-yourself” landlords and their tenants. But don’t take our word for it. Read reviews from some of our 550,000 landlords.

Our Be Better Culture

At TurboTenant, we live by the Be Better mantra. Our high performance culture makes us relentless in our efforts to Be Better at serving our landlords and renters, and in unlocking the potential in one another.

What does our Be Better culture mean to you?

  1. You’ll be in an environment that pushes you to reach your potential.
  2. You’ll make a massive impact on our landlords, renters, company, and the proptech industry.
  3. You’ll be on the highest performing team of your career.

We're also proud to offer:

  • Competitive compensation and PTO package
  • Equity - an owner’s mindset is a big part of being a member of the TurboTeam
  • Comprehensive medical, dental and vision plans - with multiple plans covered at 100%
  • 8 paid holidays per year a paid day off for your birthday
  • 401k Matching
  • Annual bike tune-up reimbursement

Compensation range for this position is $193 - $236k equity. The actual compensation offered will be based on experience.

Job Summary

JOB TYPE

Full Time

SALARY

$179k-232k (estimate)

POST DATE

09/20/2023

EXPIRATION DATE

10/02/2023

WEBSITE

turbotenant.com

HEADQUARTERS

Fort Collins, CO

SIZE

50 - 100

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