Overview
Location: Divisional Headquarters, Advancement Department (Hartford, CT)
Status: Exempt, Full-time
Hours Per Week: 40 minimally
Schedule: 8:00 am – 4:00 pm (includes two 15-minute paid breaks per day)
Scope & Purpose of Position: Lead the design and implementation of a robust mid-level donor relations program for the Southern New England Division. Develop a comprehensive strategic action plan for managing their mid-level donor portfolio to identify and qualify, cultivate, solicit, and steward donors and corporations, retain and upgrade their gifts and consider transitioning donors to Major Gifts or Gift Planning portfolios. Work with the THQ direct mail, digital marketing program, and database managers to determine a strategic plan of cultivation, solicitation, and stewardship efforts for mid-level donors identified through those channels. There is a working relationship with the THQ Associate Director of Major Gifts, who provides oversight and support on portfolio management and goal setting.
Responsibilities
- Establish engagement plans to identify, qualify, educate, cultivate, and solicit gifts from mid-level donors to retain and increase their annual giving to The Salvation Army and/or transition to major gift and/or gift planning portfolios.
- Manages a portfolio of up to 450 mid-level donors, which includes a select group of corporate entities who meet the qualifications of a mid-level donor.
- Tiering all qualified mid-level donors to ensure that priority is given to those most interested in becoming more engaged with The Salvation Army.
- Use analytical and experiential thinking to evaluate donor capabilities.
- Be knowledgeable and engaged with the overall direct response and mail appeals.
- Engage the mid-level donor group with highly personalized outreach efforts.
- Analyze and regularly evaluate the CRM to identify potential mid-level prospects.
- Request research of donors and prospects to determine their financial capacity.
- Communicate effectively with the THQ CRM team and participate in required webinars and meetings.
- Develop and implement strategies that nurture donor loyalty and foster personal relationships with The Salvation Army.
- Track mid-level giving prospects and donors and document their cultivation, solicitation, and stewardship activities in the CRM database (Salesforce).
- Work collaboratively with the Donor Relations and Gift Planning teams to identify and transition higher capacity major and planned giving donor prospects for additional personalized cultivation.
- Take the lead on identifying potential prospects for matching gifts and momentum-building gifts for annual giving campaigns and events.
- Serves as an ambassador of The Salvation Army both internally and externally.
- Participate in establishing client success stories and testimonials as a tool in overall donor cultivation strategies.
- Collaborate on creative design, messaging, and data segmentation for mid-level prospect mailings.
- Build relationships with current and lapsed mid-level donors via phone calls, personalized email communications, ongoing written contact, virtual and in-person visits, and events.
- Acts as primary contact for incoming phone calls and email requests from mid-level donors, soliciting feedback and tracking responses in the CRM database.
- Develops plans demonstrating appreciation, recognition, and engagement of mid-level donors.
- Stays abreast of industry best practices in mid-level donor management and implements practical innovations to the program.
- Serve as a positive and professional representative of The Salvation Army.
Qualifications
- Bachelor’s degree and two to three years of gift officer experience preferred, with demonstrated success in developing cultivation, solicitation, and stewardship strategies.
- Must embrace, support, and reflect well on The Salvation Army’s mission and values.
- A high level of comfort with direct donor interaction, including discussing personal and family finances and asking for money, is a must.
- A positive “can-do” attitude.
- A proficiency in Microsoft Office and experience with donor tracking and/or CRM database software (Salesforce) is a plus.
- Ability to work in a fast-paced, ever-changing environment.
- Able to work independently in a complex environment, managing multiple projects and conflicting priorities, and a willingness to travel occasionally.
- Clear and persuasive written and verbal communication, presentation, and organizational skills.
- Demonstrate discretion, integrity, and confidentiality in dealing with all matters.
- Demonstrated ability to set and achieve goals as well as meet deadlines.
- Detail-oriented, able to work in a fast-paced environment, and the ability to work independently and as part of a team.
- Effective interpersonal skills and proven expertise in building and maintaining positive relationships with diverse individuals.
- Excellent written and verbal communication skills, including public speaking.
- Must complete the KeepSAfe training and other required trainings upon hire.
- Must maintain a professional appearance.
- Proficiency in word processing, desktop publishing, database/spreadsheets, and donor-tracking software.
- Self-motivated and dependable.
- Should thrive at problem-solving and analytics and exude energy and self-initiative.
- Strong time-management skills with the ability to organize.
- Valid driver’s license and reliable transportation required. License must be free of restriction by both the granting state and Chesterfield Insurance.
- Will understand, respect, and promote the interest of The Salvation Army. The individual is not required to embrace the tenets of faith, but he/she is required to promote and respect the mission of The Salvation Army.
Benefits of Working for The Salvation Army: The Salvation Army is pleased to offer a comprehensive benefit program to full-time employees who work at least 30 hours per week.
- Comprehensive health care coverage with low cost employee premiums, co-pays, and deductibles
- Telehealth/on-line doctor visits
- Basic and voluntary term life insurance
- Short term disability coverage and optional long term disability coverage
- Supplemental insurance coverage options
- Flexible spending accounts for health care and dependent care
- Employer-funded pension plan
- Tax-deferred annuity plan
- Educational assistance
- Generous paid time off, including holidays, vacation, sick, personal, bereavement, and marriage
- Eligibility for the Federal Government’s Public Student Loan Forgiveness Program
- Most importantly – a job with a good purpose
The Salvation Army Mission Statement: The Salvation Army, an international movement, is an evangelical part of the universal Christian Church. Its message is based on the Bible. Its ministry is motivated by the love of God. Its mission is to preach the gospel of Jesus Christ and to meet human needs in His name without discrimination.
An Equal Opportunity/Affirmative Action Employer: All qualified applicants will receive consideration for employment without regard to race, color, sex, national origin, disability, or protected veteran status.
Salary Range: $40,000-$54,000 annually (salary based on experience and qualifications, not salary history)
If you are interested in applying for this position, please apply online and include a resume/cover letter which outlines your salary requirements.