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Market Planning Analyst
Taco Bell
Taco Bell Irvine, CA
Full Time | Restaurants & Catering Services 8 Months Ago
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Taco Bell is Hiring a Market Planning Analyst Near Irvine, CA

Taco Bell is instituting a COVID-19 vaccination mandate for health and safety reasons. Effective January 3, 2022, Taco Bell requires that corporate employees are fully vaccinated against COVID-19 as a condition of employment, subject to reasonable accommodation as required by law.

Who is Taco Bell?

Taco Bell Corp., a subsidiary of Yum! Brands, Inc. (NYSE: YUM), is the world’s largest Mexican-inspired quick service restaurant (QSR) brand. From breakfast to late night, Taco Bell serves customizable tacos, burritos and quesadillas, among other craveable choices like the Crunchwrap Supreme® and Nacho Fries. Taco Bell offers a wide variety of plant-based menu items and was the first QSR brand to offer American Vegetarian Association (AVA)-certified menu items. 

Taco Bell and its more than 350 franchise organizations proudly serve over 42 million customers each week through over 7,000 restaurants, as well as through its mobile and desktop touchpoints and via delivery ordering services. Internationally, Taco Bell has over 600 restaurants, with plans to add 2,000 more restaurants in the next decade. Much of Taco Bell’s everlasting appeal with its fans and legendary connection in lifestyle culture are rooted in cutting-edge, buzzy marketing campaigns. From helicoptering 10,000 Doritos Locos Tacos to residents of remote Bethel, Alaska, to selling out “The Bell Hotel”—a Taco Bell-themed resort hotel—in less than two minutes, the brand continues to push industry boundaries. 

Taco Bell is equally focused on creating a positive impact on the world in fresh ways through Food, People and Planet initiatives. One example is through supporting the Taco Bell Foundation, which encourages restaurant team members and fans to pursue their educational passions through programs such as the Live Más Scholarship. According to Harris Poll, Taco Bell has been named America’s Best Mexican-Food Restaurant for two back-to-back years and has been named “Most Innovative Company” by Fast Company and topped Entrepreneur’s “Franchise 500” list for two years in a row.

About the Job:

As part of the largest quick-service restaurant company in the world, Taco Bell is an industry leader in building new restaurants across in the globe. As the brand continues to grow, Taco Bell is looking for an experienced Market Planning Analyst to join the Market Planning team in Development. The Market Planning team is responsible for working with field real estate teams, franchisees, and data partners to establish, communicate and execute Taco Bell’s strategic roadmap for new restaurant growth. The Market Planning team is also responsible for working with brand leadership and cross-functional partners on strategic projects involving data mining, geospatial analytics and demographic analysis.

The position of Market Planning Analyst is ideal for individuals who have a passion for real estate development, have a craving for simplifying complex data and who can clearly communicate strategic recommendations. 

The Day-to-Day:

  • Partner with field development teams to prioritize trade area opportunities and provide data drive insights and recommendations
  • Ongoing review of market plan to ensure portfolio optimization in response to industry trends and market needs
  • Strategic analysis of store performance data, trade area opportunities by market, competitor data, and other ad hoc analysis
  • Oversee the implementation of new tools related to market dynamics, trade area characteristics, consumer trends, and restaurant performance/cannibalization forecasts
  • Manage relationship with 3rd party vendors and consultants as needed

Is This You?

  • Must be fully vaccinated against Covid-19, subject to reasonable accommodations. Proof of vaccination required.
  • 3 years of experience working in real estate development in a research/analysis/financial perspective
  • BA required; economics, business, applied geography, real estate
  • Proficient in financial metrics with experience working with financial models and forecasts
  • Effective communicator who can present complex findings in a clear and complete manner
  • Experience managing a team and/or vendors and building an inclusive culture
  • Experienced in real estate development models using Geographic Information Systems (GIS) technologies such as ESRI, MapInfo, SiteIntel or other related mapping systems is a plus
  • Experiencing in data mining and geospatial analytics using Alteryx or related software is a plus
  • Ability to independently problem solve while leveraging multiple data sets

Why Taco Bell?

We truly believe that where you work matters, and we know a thing or two about what makes employees happy. Join us on our mission of feeding people’s lives with más!

Work-Hard, Play-Hard:

  • Year-round Flex day Fridays
  • Free snacks, drinks and bagel & donut Fridays
  • Onsite childcare through Bright Horizons
  • Onsite dining center and game room (yes, there is a Taco Bell inside the building)
  • Onsite dry cleaning, laundry services, carwash, Booster gas delivery
  • Onsite gym with fitness classes
  • 4 weeks of vacation per year plus holidays and time off for volunteering
  • Tuition reimbursement and education benefits
  • Discounts for life’s adventures (ex: theme parks, wireless plans, etc.)
  • Generous parental leave for all new parents and adoption assistance program
  • Opportunity to taste test new products
  • 401(k) with a 6% matching contribution from Yum! Brands with immediate vesting
  • Comprehensive medical and dental including prescription drug benefits and 100% preventive care
  • Healthcare and dependent care flexible spending accounts
  • Opportunities to support the Taco Bell Foundation’s educational initiatives and programs.
  • Recognition based culture and unique, fun events year round (recess at work, Halloween Spooktacular, employee art show benefiting Taco Bell Foundation, etc.)

*Please note that some perks/amenities may not be available and/or may be modified at the Company’s sole discretion during the COVID-19 temporary work-from-home period.

Job Summary

JOB TYPE

Full Time

INDUSTRY

Restaurants & Catering Services

POST DATE

08/28/2022

EXPIRATION DATE

10/31/2022

HEADQUARTERS

LEWISTON, ID

SIZE

200 - 500

FOUNDED

2001

CEO

DEBBIE COOPER

REVENUE

$10M - $50M

INDUSTRY

Restaurants & Catering Services

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