About the Role:

Dr. Squatch, the brand that has been a disruptor in the men's personal care space has expanded with our women's-focused brand, Jukebox. At Jukebox, we’re remixing women’s personal care routines with our line of natural, high-performance products. As a rapidly growing brand under the Dr. Squatch enterprise, we're continuously expanding into new product categories, sales channels, and growth opportunities.

We're seeking passionate and talented individuals to join us in transforming the personal care category for females.

This role will report to the Head of Marketing, Jukebox. The role will manage agencies but is not anticipated to have direct reports for at least 12 months. 

This is a full-time, hybrid role with company benefits based in New York City, NY.

The anticipated base compensation range for this role will be $100,000 to $115,000. Compensation will be commensurate with the candidate's experience and local market rates.

What You'll Do:

• Own strategy for all social channels – paid and organic
• Own brand marketing calendar
• Support paid media efforts for all channels – primary focus on Meta & Google
• Create new campaigns aimed at customer acquisition and brand awareness
• Optimize and scale campaigns based on target performance metrics
• Analyze and report on campaign performance across platforms
• Take advantage of latest platform developments (e.g. new features) and opportunities (e.g. betas) across paid media channels
• Maintain ad platforms in terms of custom audiences, product catalogs, integrations, billing issues, etc.
• Manage and strategically guide freelancers and agencies that support functions such as generating ad creative, developing organic content, tracking analytics, etc.
• Manage relationships with platform representatives & external partners

About You:

• Bachelor’s degree – ideally in Business or Marketing
• Background in Brand Marketing, Digital Marketing, or similar role that displays experience bringing a brand to life
• Direct-to-consumer brand experience
• 5 years combination of marketing, sales, and/or other relevant experience
• Approximately 3 or more years of experience running paid media on Google, Meta, TikTok, and similar platforms
• Strong understanding of paid media and associated metrics; experienced in drawing insights and identifying trends from data
• Fundamental understanding of attribution windows, models, and incrementality
• Creativity and an ability to produce innovative and original ideas.
• Scrappy, determined, team player
• Problem solver with a sense of urgency
• Excellent communication skills
• Interest in health and wellness, personal care, and/or eCommerce industries
• Experience working in the consumer products industry is highly preferred
• Someone who gets things done without perfect resources is innovative and works with a sense of urgency
• Someone who has high standards takes ownership and is invested in the outcome
• Someone who proactively helps others stays positive and has a good sense of humor

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