Description

About Source Farms

Source Farms is a group of passionate farmers coming together to change the way people eat for the betterment of people, animals, and the planet. Through regenerative farming and direct-to-consumer shopping, Source Farms aims to evolve food systems and provide delicious, responsibly-raised meat for climate-friendly folks everywhere.

Source Farms is part of the ecosystem of The Ground, a collection of experiences and destinations rooted in the philosophy of conscious, loving hospitality in service to all species. The Ground exists to realize human potential in harmony with the planet through hospitality in service to all species. It’s a philosophy of belonging that comes to life through our three core businesses: Agroecology, Hospitality, Programs & Events.

Why We Need You

We seek a motivated sales professional to create, develop, and manage Source Farms’ multichannel direct to consumer sales operation. Our ideal candidate is someone who can not only sell but staff and manage our existing farm stores and farmers market stands, and work with a team to build the DTC business, resulting in a total business volume at least 5 times greater than our current size.

We need a purpose-driven leader who wants to ensure, through deeds, that “food for good” becomes available to many more people.

Requirements

Responsibilities for Sales Director

• Develop, manage, and grow our DTC sales operations across multiple channels (stores and stands, markets, online) to meet our revenue targets
• Develop, implement, and execute key growth sales strategies, tactics, and action plans
• Manage, develop, and incentivize existing sales team
• Build and sustain long-lasting relationships with new and existing customers
• Develop and implement advertising strategy around all DTC channels, at times in collaboration with The Ground marketing team and possible third-party consultants
• Maintain an accurate record of all leads, customer accounts, and sales.
• Work with the Marketing Manager to ensure all DTC sales channels have the necessary marketing support and assets 
• Responsible for maintaining knowledge of our product and partners to effectively advise and sell to customers in person, through email, over the phone or other channels

The Nitty Gritty 

• Experience with setting and achieving aggressive sales goals
• Be an expert in attracting and retaining customers 
• Experience providing excellent and gracious customer service plus follow through
• Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
• Strong project management skills
• Self-starter that is resourceful, creative, and capable of handling multiple projects at one time and meeting deadlines
• Ability to work independently in a fast-paced, deadline-driven environment while efficiently and effectively managing competing priorities
• Excellent oral and written communication skills
• Strong organizational skills
• Plans, prioritizes, and organizes work effectively to produce measurable results
• Strong problem-solving ability, including metrics-driven thinking
• Ability to travel as necessary

Experience: 1-3 years of experience in outside sales, has a bachelor's degree in Business, Sales, Marketing or similar

Benefits: Benefits include health, vision, dental, life insurance

Salary: Total compensation: Y1 is $80k plus end of year bonus; Y2 is $80k plus 2% commission based on 2023 projections 

Work Location: This position is based in Yamhill County, OR, primarily in Carlton and Yamhill. We ask that the person live within 30 minutes of Yamhill County, OR if possible or be willing to commute to the area. While we have regional and national customers, the importance of building relationships through presence in the community is an important building block for understanding the ecosystem from its root. 

The Ground is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.