Communications Director

Position Title: Communications Director Supervisor: Executive Director

Department: General Administration Full or Part Time: Full-Time

Fair Labor Standards Act Status: Exempt Starting Salary Range: $70,000-$77,000

Position Code: Revision Date: July 2023

About Safe Passage

Safe Passage is a nonprofit organization dedicated to addressing the aftermath and prevention of
domestic violence and relationship abuse Safe Passage provides services to address survivors’ holistic
needs for recovery and physical safety. Services include trauma-informed counseling and support groups
for survivors, families and children, community education, and individual and policy advocacy.

Our Mission: Safe Passage is dedicated to creating a world free of domestic violence and relationship
abuse. We support survivors and their families. We engage our community. We advocate for systemic
change.

Safe Passage is an organization made up of survivors, women, trans folks, people of color, immigrants,
people with disabilities, and LGBQ people. Oppression and violence disparately impacts us and we
strongly encourage people from these and other impacted communities to apply. We aspire to foster a
work environment that is inclusive as well as diverse. Survivors come from all different backgrounds, and
so do our employees. We encourage you to apply if you believe you have the skills and experience to
thrive in this role and contribute to our mission at Safe Passage.

Position Summary

The Communications Director will manage the agency-wide communications activities while working
closely with all departments. The Communications Director uses creative strategies and analytics to
meet the agency’s communication goals and will work to raise Safe Passage’s profile and expert status.
The CD will manage Safe Passage’s communications calendar and activities, initiate and manage media
coverage for the agency, and coordinate the development of digital and print publications, video, and
other new media content. The CD will also initiate activities to increase utilization of Safe Passage
services.

The Communications Director role is new to Safe Passage and is designed to build on a history of brand
development and general communications currently held by several departments. First year priorities
include start-up of an agency-wide communications committee, establishment of an annual
communications plan, and promotion of agency processes for managing external and internal
communications.

Essential Functions

Agency Leadership Contribute to agency wide efforts to create a culture of non-violence, anti-racism, inclusion, and

to actively seek ways to contribute toward efforts toward building an inclusive and
organizational culture through relationships, transparency, knowledge, and modeling

• Serve on Leadership Team
• Contribute toward agency strategic planning, data collection and analysis, supervision through a

Agency Wide Communication Management- 30%

• Coordinate and lead staff/board communications committee - including volunteers and interns

• Work closely with direct service, community engagement and fund development departments

• Manage website, including overseeing design standards; work with staff, board, and participants

to generate website content; and work with technical vendors

• Responsible for managing and coordinating media inquiries and relationships

• In collaboration with department directors, create and maintain agency wide communication

plans in alignment with agency strategic plans

• Maintain communications calendar, planning and tracking communications activities across

multiple channels both internally and externally

• Collaborate with content experts in support of message development in alignment with

communication guidelines to increase brand reputation for Safe Passage

• Ensure that program, fundraising, event, and all other external materials reflect Safe Passage’s

brand guidelines and visual identity

• Generate content for social media channels and blog

• Monitor online activity referencing Safe Passage

• Implement and analyze data in support of communication goals and strategies

• Implement training plans for staff, volunteers, and other stakeholders assisting in

communications

Community Engagement and Communications – 30%

• Develop print and electronic materials for program outreach and promotion, including event

materials, print programs, and digital materials

• Document program events via audio, photo, video, social media, and/or web and print

reports and work with staff to create dissemination plans for program materials

• Provide other communications support related to programming as needed

• Collaborate with Community Engagement staff to determine communication and marketing

strategies in alignment with program goals

Fund Development Communications – 30%

• Work with development staff, board and volunteers to create messaging and concepts for

appeals, monthly donor communications, the Hot Chocolate Run, and other campaigns

• Manage and execute marketing plan for the Hot Chocolate Run, Safe Passage’s largest

fundraising event including emails, social media, press, radio and other outlets

• Provide other communications support related to fund development as needed

Other duties as assigned – 10%

In strong collaboration with the Community Engagement & Fund Development Departments and in
alignment with the strategic plan, the Communications Director will represent Safe Passage at
community events, and foster relationships with external stakeholders and collaborators.

Expectations of all employees

In the performance of essential job responsibilities, Safe Passage employees are expected to:

• Demonstrate commitment to Safe Passage’s mission and principles of diversity, inclusion, and

Preferred

• Demonstrated experience developing and implementing creative communications strategies