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Marketing Manager
RPM Living Chicago, IL
$125k-159k (estimate)
Full Time | Commercial Real Estate Brokerage & Management 4 Months Ago
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sadSorry! This job is no longer available. Please explore similar jobs listed on the left.

RPM Living is Hiring a Remote Marketing Manager

Overview

Looking for something different? We ARE that something different at RPM Living.

Dynamic and fast growth culture and multiple nationwide opportunities let YOU shape your future with us. Top industry pay and benefits, best industry practices, career training and education, people-first focus...we show you the way to success.

The position: The Marketing Manager will provide strategic marketing support and insight for a portfolio of properties to the Regional Operations team and the clients that as a company, RPM’s support departments collectively serve.

Responsibilities

  • Works closely with Operations leadership on maintaining successful property marketing efforts that supports overall leasing efforts with both stabilized and lease up properties.
  • Responsible for utilizing internal marketing team support, individual expertise, and preferred agency partner services to provide next-level strategic thought leadership and support to ensure the right marketing mix and approach is applied to individual property needs.
  • Develops and executes strategic marketing plans for lease up communities; evaluating ongoing performance bi-weekly and providing performance data reporting that aligns with KPIs for the industry, RPM performance metrics, and market-specific targets.
  • Participates in regularly scheduled calls with regional operations leadership to review Marketing performance for individual property or regional manager portfolios and adjust strategy, tactics, and marketing investment as needed.
  • Provides training and best practices to onsite teams via internal learning platform and hosted monthly calls for the region on relevant topics.
  • Oversees onsite team completion of monthly marketing audits; ensuring ILS, lead tracking, website, concessions, and paid ad copy is up-to-date.
  • Participates in property takeover/onboarding process; ensuring all marketing-related tasks are prepared to launch on day of takeover, including website, paid digital, social media accounts, and ILS advertising.
  • Supports efforts related to New Business, performing digital audits, preparing marketing strategy slides, and comfortable in a client-facing role to represent RPM and RPM Marketing Services.
  • Creates additional marketing ideas and campaigns for prospects, resident referrals, resident events, etc. to increase social media presence and drive qualified traffic to the communities.
  • Creates 30- and 60-day marketing action plans for properties that are at risk of dipping below budgeted occupancy and/or not meeting renewal targets.

Qualifications

  • 4 – 5 years marketing experience that directly supports regional marketing manager responsibilities; especially, but not limited to, paid digital media, strategic marketing recommendations, evaluating reporting data and making data-driven decisions.
  • Bachelors degree, or equivalent combination of education and career experience.
  • Experience in multifamily industry, or related industries is preferred, but not required. We encourage you to demonstrate how your unique mix of marketing skills is the perfect fit and how you intend to elevate the market

Employment with RPM Living is contingent upon successful completion of a background check and possessing a valid driver’s license.

RPM Living is an Equal Opportunity Employer.

This job title is associated with Marketing Specialist, Regional Marketing Manager and/or Marketing Associate. 

Job Summary

JOB TYPE

Full Time

INDUSTRY

Commercial Real Estate Brokerage & Management

SALARY

$125k-159k (estimate)

POST DATE

11/11/2022

EXPIRATION DATE

11/14/2023

WEBSITE

rpmliving.com

HEADQUARTERS

SAN ANTONIO, TX

SIZE

1,000 - 3,000

FOUNDED

2005

CEO

DEBRA PORTER

REVENUE

<$5M

INDUSTRY

Commercial Real Estate Brokerage & Management

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About RPM Living

RPM Living is a full-service multifamily management company offering an innovative and personalized approach to real estate services. Headquartered in Austin, Texas, RPM is an NMHC Top 50 Manager and the third largest property management company in Texas managing more than 100 clients, nine regional offices and 84,000 units across 65 markets. As a company, we share the collective vision to enhance clients' investments through customized solutions and exceptional resident-centric service.

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The following is the career advancement route for Marketing Manager positions, which can be used as a reference in future career path planning. As a Marketing Manager, it can be promoted into senior positions as a Marketing Senior Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Marketing Manager. You can explore the career advancement for a Marketing Manager below and select your interested title to get hiring information.

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If you are interested in becoming a Marketing Manager, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Marketing Manager for your reference.

Step 1: Understand the job description and responsibilities of an Accountant.

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Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.

Career tips from people on Marketing Manager jobs

Extensive experience with practices and techniques related to traditional and digital marketing within the retail landscape.

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Work with creative teams on developing compelling and engaging content across all marketing channels for a cohesive look and feel.

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A marketing manager needs leadership abilities and excellent project management skills to lead their team.

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Along with being able to provide feedback, marketing managers need to be able to accept feedback calmly and without getting angry.

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Step 3: View the best colleges and universities for Marketing Manager.

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