Overview

Join Road Runner Sports as a Digital Campaign Manager and use your talents to help us continue to WOW our customers and support our Road Runner Sports Team by overseeing the execution of all email, SMS, and other digital campaigns as planned out in the marketing calendar! The Digital Campaign Manager is a key contributor in creating highly relevant, timely and personalized communications for customers, we will drive qualified traffic to roadrunnersports.com. This role oversees digital communication creation processes from ideation to ensuring successful deployment. Enjoy success in this favorable outcome of each digital campaign by tracking its KPIs to help drive future campaigns. 

Bring your energy, enthusiasm, and passion to Road Runner Sports - together we win!

Responsibilities

What you’ll get to do:

• Collaborate with channel owners to build monthly, digital communications calendars in order to drive robust campaigns that support company initiatives, increase frequency, and drive revenue
• Create integrated marketing campaigns based on market segments to acquire new customers, establish retention, and build frequency
• Manage the execution, monitoring and measurement of marketing campaigns
• With the Sr. Revenue Manager, create KPIs that support the successes of digital campaigns, constantly tracking progress, and make data-driven decisions for improvements
• Compile regular and ad-hoc reports of campaign performance and results
• Improve new campaigns using data and feedback from existing and previous projects
• Use A/B testing tactics to measure opportunities and adjust strategies when needed
• Ensure campaign implementation follows organizational guidelines 
• Train talent for the successful implementation of marketing campaigns
• Facilitate team meetings (Email Team, Email Group, Merch, Campaign Results)
• Build custom query links for marketing campaigns
• Request and organize resources for upcoming digital marketing campaigns from channel owners (direct, retail, footwear, merchandising, accessories, etc.)
• Oversee workflow operations for digital campaigns, adjusting when needed and updating channel owners
• Must be able to manage multiple projects at the same time and work with multiple people to ensure projects are executed successfully
• Other tasks as assigned.
• This role is expected to work in the office at least two days a week, working remotely is available the remaining days of the week.
• Remote work includes being available for Zoom, Teams, and other video conferencing platforms
• Occasional local travel for meetings.
• This person will work from a computer 95% of the time.

What you bring to the table:

• Experience with MS Office Suite required
• Bachelor’s Degree or equivalent experience
• 3 years’ experience as a Marketing Manager
• 2 years’ eCommerce experience
• Experience with MS Office Suite Required
• Ability to define problems, collect data, establish facts, and draw valid conclusions. 
• Experience with workflow software, like Asana or Trello preferred
• Project Management Certification a plus

Qualifications

Your reward:

• Earn a solid compensation while working on a variety of tasks each day.
• Make new friends and work as a team!
• Take pride in our products and support our team as they educate our customers on all the latest gear (shoes, socks, insoles, apparel, and accessories!)
• Take advantage of DISCOUNTS on all your favorite brands! How can you suggest the latest footwear, if you don’t have a pair yourself? We’re committed to protecting your privacy rights.

We’re committed to protecting your privacy rights. We collect personal information from you, including personally identifying information, professional or employment-related information, and educational information. The purpose of this collection is to assist in evaluating your application for employment.

To ensure your application is received as timely as possible, we encourage you to apply directly onto our Road Runner Sports Career page.

As you apply directly on our site, we will be reaching out to you within the next 10 days should your experience and qualifications meet our requirements for this position.

Road Runner Sports is committed to a diverse and inclusive workplace. Road Runner Sports is an e-verify organization and an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

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