ABOUT THE POSITION:

Director of Growth

Full Time, 40 Hours per Week, Hybrid or Remote

Come be a revenue leader at a top tier, purpose-focused, women-owned brand strategy consultancy. Our clients range from start-ups to enterprises to non-profits, and from technology to packaged goods. We operate under modern work principles of collaboration, leaning into what’s uncomfortable for learning and growth, and self-advocacy and respect for one another’s boundaries and diverse perspectives.

In this role, you will be a key voice in promoting our unique point of view to clients and prospects, and in guiding the revenue growth of our agency in a way that supports our values, increases our influence, and helps us add and grow an enviable client base. Your role will be two-fold, with the primary role being to identify and lead new business conversations with qualified leads and prospective clients, with the goal of new clients representing 30% of our topline revenue. Importantly, you also will manage a regular cadence of conversations with our client relationship teams (strategy, creative, and account management) to inspire and support existing client growth among our top 6-8 accounts.

You’ll use your knowledge of brand strategy, naming, design and expression to identify and inspire new clients who need an agency partner like us. Through marketing leads, referrals, and networking you will create and shape client opportunities, nurturing them from a lead to a client for life.

You will be supported by a team providing materials and thought partnership. You in turn will be the consummate partner, bringing your colleagues along on what you’re seeing and the opportunity at hand. Northbound clients are some of world’s leading brands, and our ambitions for growth are high. Yours should be, too.

RESPONSIBILITES:

• Identify, target, and initiate new client and partner conversations; initiate and convert new client projects that result in $1.5 million in new client revenue (FY22)
  • Qualify and nurture leads coming through CRM/Marketing
  • Identify client targets in alignment with company growth strategy
  • Develop leads and nurture leads to become defined project opportunities
  • Record progress through Hubspot marketing and sales system
  • Actively manage pipeline to meet or exceed sales target goals
  • Provide weekly updates on progress to goals including new ideas and engagement opportunities
  • Regularly connect with leadership for alignment on how to manage the sales strategy, pipeline, and opportunities to close new clients

• Be the lead on initial new business conversations, positioning and pricing
  • Serve as the introductory voice of Northbound to prospective clients
  • Actively seek the collaboration of Northbound partners and senior strategists to enhance prospective conversations, points of view or methodologies
  • Lead our new business process for pitch, proposal and RFP responses
  • Participate and/or lead negotiation with clients on pricing

• Advise and client relationship teams in development of goals and strategies to grow our existing base of clients
  • Share your enthusiasm, knowledge, and insights with the team
  • Be a resource to other team members on client growth and new opportunity spotting within existing clients

• Align with Northbound values and team charter

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time.

QUALIFICATIONS:

• Energetic and magnetic with prospective clients, with an ability to speak into the unknown and bring prospects comfortably along with you
• Filled with curiosity to learn and share new ideas internally and with prospective clients
• Consultative in your selling stance, seeking a relationship vs transaction
• A seeker of excellence, driven to fulfill goals, tenacious, and motivated by client relationship as much as revenue possibility
• Excellence in communications, follow-through, and expectation setting, internally and with client prospects

EXPERIENCE:

• 10 years relevant client relationship, client development, business development experience within an agency or consulting environment
• 5-8 years experience selling professional services specifically naming, design and brand strategy services
• 5-8 years experience managing or developing processes or methodologies related to brand strategy, naming and design services

JOB EXPECTATIONS:

• Position Type
• This is a full time position.
• Compensation
  • 75% base - $150k - $200k annually
  • 25% variable bonus structure
    • 15% for overall company growth (up to $30k)
    • 10% for each new account (up to $20k, delivered as $5k for each net new account of a certain caliber to be defined in advance).
• This position reports to our Northbound Founders, Sam Temple Neukom, Chief Brand Officer and Michelle McRae, Managing Partner.
• Travel
  • Minimal travel is expected for this position.
• Working Environment
  • This position is a hybrid or remote position with opportunity to collaborate in an office environment. Our offices are located in downtown Seattle with a sweeping 180° of Elliot Bay, Lake Union, and the Space Needle.
  • Office hours are between 8 AM and 5 PM Pacific Time.

ABOUT NORTHBOUND:

Northbound helps brands discover, demonstrate, and move closer to their true north: purposeful, courageous, creative.

We craft insights, strategies, names, and design for our clients that deliver clarity and the kind of emotional resonance that makes a brand stick. We help clients transcend products and the velocity of cultural habits by creating meaning, memorability, and momentum through unforgettable storytelling and design.

We offer our clients: vision setting, customer insights, innovation labs, brand strategy, positioning, brand architecture, naming, creative strategy, experiential marketing, marketing communications, storytelling & messaging, brand design, digital design, go-to-market planning.

Our clients range from Fortune 100 to early start-up and everything in between including a steady and committed contribution to non-profit clients across a wide range of community contribution.

A few of our clients: Amazon, eBay, Genie, PwC, INRIX, KPMG, Microsoft, Optum, PayScale, Kaplan, Safeco Insurance, T-Mobile, Wizards of the Coast. Seattle Rep, Junior Achievement, Space Needle, Behind the Badge, Stewardship Partners.

WHO WE ARE:

• We are a woman-owned business founded on a powerful idea: that great brands are filled with purpose. 
• We are the only high-performance agency in Seattle that specializes in brand strategy and competes on a national level.
• We are right-sized for learning and growth – not too big, not too small.
• We are a career accelerator: T-Mobile, Amazon, PayPal and Microsoft brand leaders have graduated from Northbound.
• We are purposeful: We are about brand goodness through brand integrity, supporting stakeholder capitalism and a more purposeful way of doing business.

WHAT WE OFFER:

• A highly competitive compensations and benefits package that includes 100% coverage in health and dental benefit, 50% for dependents
• 401k matching at 4% and profit sharing
• Flexible remote work policy
• Family leave of 16 weeks/4 weeks paid for all new parents: mothers, fathers, live birth, or adoption
• 96 hours a year of Employee Wellness days
• 11 paid holidays and 2 additional floating holidays
• Paid time off for the holidays (office closed)
• 5 days of paid bereavement, and an additional 5 days of unpaid leave
• 6.5 days sick days per year
• 3 weeks of vacation, 4 weeks for 4 to 6 years of tenure, 5 weeks for 7 years of tenure
• HSA
• Life Insurance
• Volunteering hours
• Annual Performance Review and merit increase
• Northbound published career path and pay scale for all positions
• Mentoring, training, growth, and development

EQUAL EMPLOYMENT OPPORTUNITY STATEMENT:

Northbound provides equal employment opportunities to all employees and candidates for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability, status, genetics, protected veteran status, sexual orientations, gender identity or expression, or any other characteristics protected by federal, state, or local laws.

northboundbrand.com