We are hiring a Digital Marketing Manager to lead Mustang's online marketing strategy and presence across all digital channels and mediums, including marketing emails, websites, digital advertising, and social media. Benefits include:Great Work-Life BalanceOn-Premise ClinicVast Growth OpportunitiesJob StabilityFull-Time Benefits to Include: Medical, Dental, Vision401(k) Employer MatchingPaid Vacation, Sick Time, HolidaysAs the Digital Marketing Manager you will analyze site usage trends and metrics, and evaluate and enhance Mustang's on-line presence and visibility in search results.Responsibilities include:Work with Marketing team to develop content strategy and campaign calendarsExecute and measure digital projects supporting sales and lead generation goalsFacilitate opportunities to achieve business growth by crafting innovative digital marketing campaignsIdentify key target market segments and deliver actionable and measurable content to generate interestDevelop, implement and track compelling email marketing campaignsManage commercial website, eCommerce site, and social media channelsLead SOE, SEM, link building, and paid digital advertising efforts to drive traffic to websiteUtilize analysis tools to track and measure performance metricsPosition requirements:Bachelor's degree in Marketing, Communications, Business Management, or other related fieldMinimum of 5 years' progressive experience in managing digital marketing and SEO strategiesAdvanced skills in Microsoft Office suite, marketing automation software, Google AdWords and Google AnalyticsExperience with data analysis and digital design toolsExcellent command of search engine optimization (SEO), search engine marketing (SEM), and keyword searchProject management skillsExcellent communication skills with the ability to communicate with all levels of the organizationAbility to coordinate and execute projects across multiple departmentsStrongly preferred experience:Bilingual English/SpanishExperience working with industrial productsUnderstanding of heavy equipment industry