19 Director, Product Marketing Jobs in Sunnyvale, CA
Sorry! This job is no longer available. Please explore similar jobs listed on the left.
Magic Leap Multiple Location is Hiring a Remote Director, Product Marketing
Job Description
The product marketing director will be responsible for evolving the product marketing strategy for Magic Leap and partnering with the commercial and ecosystem team in formulating an executable plan to support our goals. In addition, the role will lead our industry and channel product market readiness strategy and will collaborate with key business stakeholders to ensure that product go-to-market strategy and plans are aligned.
The Product Marketing team is responsible for conducting customer research and developing customer/vertical insights to develop the value propositions, messaging, and pricing for the product. It is a crucial function that works closely with the business, product, design and engineering teams to drive understanding of our product and ensure there is a clear feedback loop.
The ideal candidate is a technical, experienced, and interdisciplinary leader who is passionate about ensuring that the organization makes customer-centric decisions across business, product and engineering.
Responsibilities
- Primary partner for the commercial business teams to understand market feedback and reseller/customer needs in order to help maximize market opportunity, establish industry market strategies, and facilitate product market feasibility for product features on the roadmap.
- Direct channel/reseller product “ready for market” activities including internal and external training, documentation requirements, value propositions, and industry/channel/reseller technical messaging for global product and feature releases.
- Work closely with brand, corporate marketing, customer care, commercial, product management and relevant technical teams on sourcing and producing needed product/technical marketing content, tracking deliverables, and messaging alignment on product and corporate goals
- Partner with Product, Ecosystem/Developer Relations/Demo, and Solutions colleagues to leverage ISV solutions for reseller and commercial activities, including promoting to various key internal groups (i.e. partner marketing, events, channel partners, etc.)
- Ability to demonstrate product at a technical level.
- Work cross-functionally with Magic Leap leaders across business, product, engineering, and design to represent the voice of key customers and partners, aggregating feedback, synthesizing insights and identifying opportunities for up-front innovation and/or facilitating improvement projects with key internal stakeholders.
- Lead customer-facing research efforts such as workshops, interviews, ethnographic research etc. to collect customer and partner need/feedback along the customer journey
- Synthesize customer feedback into actionable recommendations for the organization partnering with product management to share insights and feedback
- Leverage generated customer insights and work with Product Management team as well as with broader Magic Leap organization to ideate innovative solutions for the future of Magic Leap
- Use customer and market insights to strategically voice short term innovation needs against the broader emerging trends of enterprise AR in general
- Work closely with the CMO to ensure product marketing deliverables are highly visible and tracked
Qualification
- 10 years experience in product marketing / innovation / customer insights / market & user research / strategy
- Strong interdisciplinary thinking and leadership skills - experience in leading multi-disciplinary teams across business, design, product and engineering
- Strong knowledge in qualitative and quantitative research methodology, design thinking, UX research, ethnographic research, etc.
- Experience in driving corporate decision making through the lens of the customer
- Excellent verbal and written communication, including meeting facilitation and high-stakes presentations
- Proficiency in Google Slides
- Experience in B2B hardware technology business
- Knowledge of the AR/VR/MR competitive landscape
Education
- Background in industrial design, business, psychology, strategy, marketing, product management, strategic design, information systems or another relevant field
- Bachelor’s Degree from an accredited University in a related field
- Master’s Degree preferred
Additional Information
- All your information will be kept confidential according to Equal Employment Opportunities guidelines.
#LI-REMOTE
Job Summary
Full Time
$198k-245k (estimate)
10/13/2022
04/16/2023
The job skills required for Director, Product Marketing include Product Marketing, Leadership, Insight, Presentation, B2B, Product Management, etc. Having related job skills and expertise will give you an advantage when applying to be a Director, Product Marketing. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Director, Product Marketing. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Director, Product Marketing positions, which can be used as a reference in future career path planning. As a Director, Product Marketing, it can be promoted into senior positions as a Marketing Director, Senior that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Director, Product Marketing. You can explore the career advancement for a Director, Product Marketing below and select your interested title to get hiring information.
If you are interested in becoming a Director Product Marketing, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Director Product Marketing for your reference.
Step 1: Understand the job description and responsibilities of an Accountant.
Quotes from people on Director Product Marketing job description and responsibilities
Support sales and market through sales tools, training and market expertise to ensure their ability to effectively position and sell products.
03/28/2022: Duluth, MN
The product manager will collaborate with product marketing to clearly articulate the features and benefits to the market.
04/25/2022: Paramus, NJ
Product Marketing Managers call on a wide range of skills and have a broad set of business and marketing experiences to call on.
04/28/2022: New Britain, CT
The product marketing manager uses the product strategy (along with the established overall marketing strategy) to create the go-to-market strategy.
05/21/2022: Las Vegas, NV
Product marketing managers are responsible for developing effective marketing strategies and plans to communicate the features and benefits of new products to customers.
05/01/2022: Chillicothe, OH
Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.
Career tips from people on Director Product Marketing jobs
Create clear standards for quality management.
03/19/2022: Appleton, WI
Empathy & the ability to connect with customers on different levels.
04/04/2022: Des Moines, IA
Strategic planning & business skills.
05/31/2022: Long Beach, CA
Reporting on product marketing success.
04/19/2022: Rochester, MN
Seek out opportunities to become a role model or mentor.
04/26/2022: Idaho Falls, ID
Step 3: View the best colleges and universities for Director Product Marketing.
Similar Jobs
Popular Articles
