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Digital Analyst
Macy's New York, NY
$83k-109k (estimate)
Full Time | Retail 2 Months Ago
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Macy's is Hiring a Digital Analyst Near New York, NY

About:
Macy’s is proudly America’s Department Store. For more than 160 years, Macy’s has served generations at every stage of their lives. Customers come to us for fashion, value and celebration. Now is an exciting time to join Macy’s, Inc. The face of retail is changing, and change requires innovation.

Macy's is the largest NYC based digital retailer and has driven more than ten consecutive years of double-digit growth. We’re building a new type of customer-centric shopping experience - at the intersection of content, commerce, and technology - to help customers find and buy products they love.

Do you want to collaborate with a smart and talented team in a fun work environment? This is a unique opportunity to join an established company that is investing in development and growing digital business at scale. Gain first-hand experience defining the future of online and physical commerce. With a constant influx of exciting and challenging problems to solve - you'll never have a boring day at the office. We also offer many roles with the freedom to build and lead a team. Join Macy’s Digital to grow your career and help shape the future of an iconic brand

Job Overview:
The Analytics Team enables and empowers the macys.com organization with analytic insight to support planning, tactical execution and optimization of the customer experience. The Product Analyst is responsible for supporting the Product Management, User Experience, & Technology teams with reporting and analysis. This position is instrumental in developing and delivering business intelligence and presenting actionable reporting and analysis to support decision makers. This analyst supports Macys.com’s A/B and multivariate testing programs by designing and analyzing experiments in collaboration with both internal clients such as Marketing and Merchandising as well as technology partners. You need to be able to multi-task through stages of multiple projects and be able to deliver quality insights and impactful recommendations on a regular basis to drive business decisions and business growth. Perform other duties as assigned.

Essential Functions:

  • Support Product Management, User Experience, & Technology teams in identifying opportunities for improved site functionality and site monetization.
  • Develop measurement plans and KPIs to gauge success of new enhancements and experiments on the site
  • Partner with Marketing and Customer Insights to provide a customer lens to web and mobile app project analysis and insights.
  • Design experiments, review and validate test data, conduct analysis, and report results to measure impact of functionality enhancements to site metrics such as traffic and conversion.
  • Communicate test results, insights and actionable recommendations.
  • Provide project hind-sighting, partner with Product Management and Finance to provide metrics input and assist with quantifying sales drivers from technology enhancements.
  • Work with Marketing Systems to identify reporting requirements for new site functionality and help create specifications for technology teams to implement correct analytics code.
  • Utilize analytics tools to answer business questions and report findings to key decision makers.
  • Produce ad hoc analysis requested by internal customer teams.
  • Develop and publish reports and dashboards for internal customers.
  • Fully understand and apply capabilities of digital analytics tool to meet business objectives.
  • Partner with technology teams to leverage in house & 3rd party analytic tools.
  • Help manage and document web analytics projects.
  • Support and train internal users on digital analytics tool.
  • Stay current on trends and best practices in digital analytics and e-commerce.
  • Regular, dependable attendance and punctuality.

Qualifications and Competencies:

  • Bachelor's Degree from a 4-year college in Mathematics, Statistics, Business, Economics or other quantitative field preferred.
  • 1-2 years direct experience
  • Ability to effectively share technical information, communicate technical issues and solutions to all levels of business
  • Able to juggle multiple projects - can identify primary and secondary objectives, prioritize time and communicate timeline to team members
  • Ability and desire to take product/project ownership
  • Ability to think creatively, strategically and technically
  • Knowledge of MS Office computer programs are required
  • Ability to work a flexible schedule based on department and Company needs
DIGITAL00

Job Summary

JOB TYPE

Full Time

INDUSTRY

Retail

SALARY

$83k-109k (estimate)

POST DATE

01/30/2023

EXPIRATION DATE

06/07/2023

WEBSITE

macysinc.com

HEADQUARTERS

NEW YORK, NY

SIZE

>50,000

FOUNDED

1858

TYPE

Public

CEO

JEFF GENNETTE

REVENUE

$10B - $50B

INDUSTRY

Retail

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About Macy's

Macy's owns and operates a chain of department stores that sell clothing, cosmetics, jewelry, bedding, bath supplies, dinnerware and furniture.

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