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About us:
Limeade is an employee experience software company that helps build great places to work. Our platform unifies employee well-being, engagement, and inclusion solutions with industry-leading communications capabilities. Recognized for its own award-winning culture, Limeade helps every employee know their company cares. To learn more, visit www.limeade.com.
We're committed to creating a mission-driven, positive and inclusive culture of improvement made up of the best and brightest people in the business. And we've got the awards to back it up: Puget Sound Business Journal ranked us #1 Best Workplace in Washington, and Seattle Business ranked us one of the top three Best Companies to Work for in Washington State. In addition, we're one of the fastest-growing companies in North America (Deloitte's Technology Fast 500™), and Fortune magazine recognized us as a Best Workplace for Women. Limeade is a global company that embraces a distributed workforce and has users in more than 100 countries. Our headquarters are in Bellevue, WA.
About the role:
Limeade is looking for a passionate, detail-oriented Marketing Automation Specialist to play a key role in scaling our marketing efforts. This person will be a power user of our Marketing Automation Platform (Marketo) and will be responsible for owning email execution and orchestrating personalized, multi-channel campaigns across email, paid media, and direct mail.
This role can be fully remote.
Responsibilities:
Requirements:
Limeade provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Limeade will provide reasonable accommodations for qualified individuals with disabilities.
This position is open to remote workers located in the United States and Canada.
#LI-Remote
Full Time
IT Outsourcing & Consulting
06/14/2022
10/16/2022
limeade.com
BELLEVUE, WA
200 - 500
2006
Public
CHRISTOPHER ACKERLEY
$50M - $200M
IT Outsourcing & Consulting
Limeade is an employee engagement platform that enables people and companies to improve their health, well-being and performance.
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Quotes from people on Marketing Automation Specialist job description and responsibilities
Manage marketing automation efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards.
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Creating and managing email campaigns such as welcome messages or goodbye messages to customers who have not engaged with the company within a certain amount of time.
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Designing and implementing social media campaigns, including creating content and posting updates that are relevant to the brand or product being promoted
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Plan and perform A/B testing to define and execute enhancements to productivity, conversion rates, programs or campaign ROI and sales growth.
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Build and maintain landing pages to support acquisition and engagement marketing programs to successfully reach new and existing contacts.
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Career tips from people on Marketing Automation Specialist jobs
Ultimately, marketing automation is a results-driven job. If you don’t have any marketing qualifications but can demonstrate success and experience, you might enter the field on track record alone.
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You can also learn about marketing automation on the usual online learning platforms. There are dozens available, covering beginner to advanced levels, on LinkedIn Learning and Udemy.
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Take note that the people who work in this field as Marketing Automation Specialists can look forward to a varied, challenging, and rewarding role.
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Be Strategic, Operational, and Tactical.
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Marketing Automation Specialists need to develop a wide range of marketing and technical skills and qualities.
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Step 3: View the best colleges and universities for Marketing Automation Specialist.