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Marketing Specialist

Bristol, CT | Other
28 Days Ago

Job Description

Overview

Morin Corporation is a division of the Kingspan Group Plc headquartered in Ireland, a global and trusted leader in the design, manufacturing, and supply of high-performance sustainable building products and solutions for the construction industry. As the most energy-efficient, cost-effective building envelope solutions, insulated metal panels are at the forefront of sustainability. We serve the architectural, commercial/industrial, cold storage and food processing markets, and are committed to delivering the most advanced building products on the market. Learn about our Planet Passionate initiatives: https://www.youtube.com/watch?v=EEeIS55WMOk

At Kingspan, our future success is based on the quality of our people, who's expertise and motivation have helped ensure that we remain at the forefront of the construction materials manufacturing industry. In joining Kingspan you become an important part of a growing organization with a reputation for innovative design and use of technology, technical expertise, product quality, service excellence, and dedication to sustainability.

Ready to be part of our team? Morin is looking for a Marketing Specialist!

 

Summary: Responsible for executing the strategy and managing the marketing activity across Morin Corporation product lines.

Responsibilities

Essential Duties:

  • Collaborate with management to develop, plan and manage the Marketing budget, including resource allocation decisions
  • Design and deliver marketing collateral for the sales teams and the marketplace Examples include brochures, presentations, case studies and technical guides
  • Commission photography for project worthy case studies and work with the international marketing team on delivering global photography led campaigns
  • Co-ordinate suitable events such as tradeshows, roadshows, lunch and learns, webinars; including coordinating production of displays and booths
  • Manage customer events and promote the company in the best possible way
  • Oversee sample orders, coordinating with the sample technicians to ensure high quality, on-time sample and brochure delivery; including monthly reporting and analysis of sample order data on CRM
  • Continuous day-to-day sales/technical team support to improve the stakeholders experience
  • Coordinate orders, inventories and deliveries of branded promotional items to support branding and sales efforts
  • Use CRM to manage leads and improve engagement
  • Compile and prepare monthly internal company newsletter to promote awareness and engagement in company initiatives, projects, and people
  • Measure the performance, efficiency and effectiveness of the marketing investment as it relates to sales enquiries and sales performance using CRM
  • Conduct data analytics to measure effectiveness and evaluate opportunities to optimize activities
  • Provide ad hoc support to the Marketing team as needed

Qualifications

Education/Experience:

  • Bachelor’s Degree in marketing or a related discipline
  • 2-3 years relevant marketing program execution experience
  • Understanding of construction industry and technical ability is an asset

Computer Skills:

  • Must be highly proficient in all Microsoft Office applications (Word, Excel, PowerPoint) and Outlook
  • Experience updating websites using CMS tools
  • Experience using CRM software for marketing purposes

Other Skills and Requirements:

  • Excellent oral and written communication skills, including exceptional spelling and grammar
  • Proven ability to build relationships across various functional teams
  • High level of interpersonal skills
  • Detail-oriented team player with a keen interest in sustainable building
  • Strong problem-solving skills, creativity, flexibility, and ability to manage and reset priorities in a rapidly changing environment
  • Highly organized and proficient in project management
  • Proven ability to multi-task and manage multiple deadlines simultaneously
  • Self-motivated individual
  • Creativity and commercial awareness
  • Ability to maintain a high level of confidentiality

Physical Demands:

  • The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions
  • Exert up to 20 lbs. of force occasionally, and/or up to 10 lbs. of force frequently, and/or a negligible amount of force constantly to lift, carry, push, pull, or otherwise move objects, including the human body. Involves sitting most of the time but may involve walking or standing for brief periods of time
  • Specific vision abilities required by this job include close vision, distance vision, peripheral vision, depth perception and the ability to adjust focus

Employment Disclaimer

**Morin is an Equal Opportunity Employer**

Skills for Marketing Specialist

The job skills required for Marketing Specialist include Initiative, Presentation, Project Management, Analysis, CRM,and Microsoft Office etc. Having related job skills and expertise will give you an advantage when applying to be a Marketing Specialist. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Marketing Specialist. Select any job title you are interested in and start to search job requirements.

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Career Path for Marketing Specialist

The following is the career advancement route for Marketing Specialist positions, which can be used as a reference in future career path planning. As a Marketing Specialist, it can be promoted into senior positions as a Private Label Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Marketing Specialist. You can explore the career advancement for a Marketing Specialist below and select your interested title to get hiring information.