ABOUT THE JOB

Inxeption is looking for a passionate and entrepreneurial Product Marketing Director to join our team. This is a new role for an experienced product marketing professional with a background in supply chain or marketplace technology who wants to accelerate their career with our fast-growing team and category-defining products. Our product roadmap crosses multiple areas of e-commerce, logistics, financial services and blockchain technologies.

RESPONSIBILITIES

• Lead inbound and outbound product marketing for Inxeption products and services, including the development of positioning and messaging in support of our go to market strategy
• Be the leader of the go to market story and plan for your product area in partnership with product management, and internally advocate cross-functionally to support platform engagement and growth for both new and existing customers
• Collaborate with the research team to provide regular touchpoints on competitive intelligence, as well as buyer and seller insights that can impact our product roadmap and GTM approach
• Partner with sales enablement content and design team members to conceptualize, develop and launch compelling sales enablement assets that support our sales efforts
• Partner with Marketing channel owners to build awareness and consideration for our products across paid media, social media, the Inxeption website, and through event promotion
• Create collaborative partnerships with cross-functional decision-makers, including C-suite executives, Sales, Product, and Marketing leadership–to get internal buy-in and effectively execute the product marketing function.

REQUIREMENTS

• Bachelor’s degree in business, marketing, communications or other relevant field

• 8 years of experience in product marketing or a combination of product and digital marketing, showing progression of ownership and scope at or above a Director level

• 4 years of experience as a product marketer in a supply chain technology or marketplace technology company

• Deep expertise of the digital marketing funnel, understanding how to accelerate customer acquisition through product-led growth, and how to convert digital visitors into paying customers through product marketing and sales coordinated motions

• Superior communication skills, with a high degree of aptitude for clear, concise communications that meet the audience’s needs

• Proven ability to work collaboratively with multiple stakeholders, from varying areas of expertise, to drive consensus 

• Some travel required for internal collaboration and industry events

ABOUT INXEPTION

Inxeption is the Industrial Commerce SuperApp. Its secure and scalable cloud-based digital commerce platform brings Capital, Data, Products, and Services on-demand for Industrial and supply chain businesses. Companies of any size in any industry can drive more sales, gain operational visibility, and realize cost savings. Inxeption Commerce Partners enjoy access to sell products on the Inxeption B2B marketplace and to develop new online commerce channels, as well as valuable applications that simplify and streamline logistics and other operations. Inxeption’s challenge to the Industrial sector is: Let's Do Business Better.