Marketing Manager (Mira Mesa Area of San Diego)

Full Time

San Diego, CA, US

MARKETING MANAGER

We currently have an exciting opportunity for a Marketing Manager to join a growing, technology-focused and service-oriented team. If you are passionate about sourcing and securing highly qualified talent at all levels of the organization, thrive in a fast- paced and dynamic environment, and want to be a part of an organization with an unwavering commitment to quality dental solutions, then explore our career opportunities and get to know us!

About Us 

We are a family-owned and privately held company based in San Diego, CA with a state-of-the-art manufacturing center that provides high quality dental solutions to dental labs of all sizes. Founded as a precious metals company in South Africa, we have evolved into a dynamic, technology-based manufacturing organization focused on three key business segments, including dental alloys, zirconia, and digital dentistry solutions. We continue to invest in innovative research and development, continually improving on our current products and developing new solutions for the dental industry. We provide our global customers with affordable, high-performance products and industry-leading customer service. All of our products are FDA regulated and ISO certified. 

About the Opportunity 

The Marketing Manager develops, implements, and executes marketing campaigns and projects from initiation to completion to attract new customers and retain existing customers as well as to support the sales teams. Projects include existing product campaigns, new product launches, and marketing initiatives. In this role you will have project oversight while working with team members and ensuring marketing projects are completed on time, within scope, and on brand. The Marketing Manager also conceptualizes, plans, and implements marketing communications, incorporating value proposition, features, benefits, and calls to action with keen sense of the voice of the customer.

In this role, the successful candidate: 

• Working with the Director of Marketing, leads the Marketing team in the development and execution of online and offline multi-channel marketing campaigns and projects, including concept development and content creation, new product launches, upsell, cross sell, and sales enablement. 
• Leads brainstorming sessions, offering analytical and intuitive insights to develop and plan creative marketing campaigns that increase brand awareness and competitive advantage. 
• Proposes and performs primary and/or secondary market research, analysis, and testing using a variety of tools to identify customer trends, competitor offerings, and demographic data to gain insights that shape marketing strategy.
• Develops and tracks project plans including scope and objectives, and shares with stakeholders. 
• Drives projects using leadership skills and makes effective decisions when presented with multiple options for moving the project forward while ensuring projects are delivered on time and, within scope, and within budget.
• Creates, maintains, and distributes monthly marketing reports showing the impact of marketing programs achieving established goals such as awareness, engagement, lead generation, and retention. 
• Establishes and manages relationships with stakeholders, internal teams, clients, KOLs, and third parties/vendors.
• As the team grows in number and work, the position has potential to oversee direct reports.
• Completes other duties as assigned. 

 What does it take to be a qualified candidate? 

• Bachelor's degree in marketing, communications, or equivalent work experience is required. 
• Minimum five years' experience in the field of marketing preferred.
• Demonstrated understanding of marketing fundamentals and targeted marketing concepts with strong project management skills.
• Experience with B2B new product launches in medical device or technical field preferred. 
• Highly organized with proven working experience managing marketing projects working with cross-functional teams. 
• Excellent written, verbal, and in person communication skills with clients and internal teams.
• Experience using Smartsheet, Asana, or similar project management software systems. 
• Working knowledge of Salesforce and Google Analytics.
• Solid organizational skills including attention to detail and multitasking skills. 
• Strong working knowledge of Microsoft Office. 
• Ability to learn technical concepts and products. 
• Knowledge of cGMP regulations ISO 13485, 21CFR Part 820, CMDR SOR/98-282, 93/42/EEC, RDC 16 2013, MHLW MO 169 and TG(MD)R Sch3 preferred.

OUR AWESOME BENEFITS! 

Working for a growing innovative company means exciting opportunities for training and learning, career development and advancement from only the best in the dental industry. With all that hard work, we aee committed to ensuring the welfare of its employees and provides an amazing benefit package that includes: 

• Medical, dental and vision Plans 
• 401k with Employer Match 
• Paid Vacation, Holidays and Sick Time 
• Employee Events 
• Wellness Programs 
• Discounts for home, travel, entertainment, relaxation that includes Mobile phone service, Technology, Airline and Hotel, Theater/Theme Park tickets, Restaurants and so much more! 

EOE/M/F/Vet/Disabled VEVRAA Federal Contractor