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Marketing Manager
THE HOOK GROUP Los Angeles, CA
$113k-145k (estimate)
Full Time | Business Services 4 Months Ago
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THE HOOK GROUP is Hiring a Remote Marketing Manager

WHO WE ARE

Hook is a Creative Production Agency. With a collaborative, maker-centric team, and an emphasis on production-led design, we develop creative campaigns, short-form content, and websites for well known brands.

Our mission is to integrate creative and production to help grow brands faster. But we believe what’s most important are the people who work with us and the experience they have along the way. We want clients to think of us as the best agency they’ve ever worked with, and we want everyone at Hook to feel like this is the best job they’ve had yet. 

And so, Hook is organized around the idea that small, diverse and autonomous teams create better work⁠—and a better work experience. At around 20 people each, our pod-like teams are built with a mix of designers, writers, producers, animators, and technologists. Individuals at all levels and from all backgrounds, all empowered to connect with the client and make the creative challenge their own.

WHAT’S A MARKETING MANAGER AT HOOK?

The growth team is charged with helping Hook win the work we want to do with the people we want to work with. In joining this team, your focus will be to help translate company mission, vision, and values into marketing materials that resonate with the people who hire us (clients) as well as the people we want to hire (job candidates). 

This role requires an organized, production-driven and strategic thinker who can understand and convey how Hook can bring value to our clients. Focusing on our owned channels, you’ll help us to share our story, shine a light on our expertise, improve industry visibility, and drive inbound opportunities. 

WHAT YOU’LL DO

  • Partner with Business Development Director to execute marketing strategy across platforms
  • Support execution of content marketing efforts — conducting research, managing content calendar, pitching content ideas, writing posts, and editing case studies, award entries and articles 
  • Collaborate with designers, writers, producers, and engineers across the organization to source assets, select awards programs, develop social and site posts, etc.
  • Contribute to Hook’s social media channels, incl. efforts to optimize and amplify existing content
  • Update our website CMS
  • Track, analyze, and report on marketing performance (social, email, web)
  • Support proactive and inbound business development efforts, by vetting leads, researching potential new clients, creating contact lists, and managing our client database
  • Understand the agency landscape, and stay on the pulse of industry trends, continuously looking for ways to engage our audiences

WHAT YOU’LL NEED

  • Experience in a professional marketing role
  • Initiative and resourcefulness to develop creative solutions amid ambiguous situations 
  • Exceptional communication, written and interpersonal skills
  • Ability to build meaningful partnerships with individuals across the company 
  • Ability to manage multiple shifting priorities and operate in a dynamic, time sensitive environment; supporting multiple teams, multiple projects and multiple time zones
  • Eye for design and attention to detail
  • Experience using social media for business
  • Experience using email marketing tools 
  • Experience using content management systems 
  • Google Analytics a plus
  • B2B marketing in the creative industry experience a plus

WHAT ELSE

Qualified applicants will include a resume and a statement of interest that lets us learn a little more about you.

We are a remote first organization with a “work from wherever (within the US)” approach.. We're a collaborative group of people who love the internet and want to create phenomenal work. Company benefits include health, dental, matching 401k, paid vacation and holidays, and more. 

At Hook we value what makes everyone different, we look for the best talent no matter the background. We know that great work requires diverse perspectives which is why we strive to create a place of belonging where everyone can express who they are. Come join us!

Job Summary

JOB TYPE

Full Time

INDUSTRY

Business Services

SALARY

$113k-145k (estimate)

POST DATE

11/16/2022

EXPIRATION DATE

02/07/2023

WEBSITE

thehookgroup.com

HEADQUARTERS

STATE COLLEGE, PA

SIZE

50 - 100

TYPE

Private

CEO

JACKIE HOOK

REVENUE

$10M - $50M

INDUSTRY

Business Services

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The following is the career advancement route for Marketing Manager positions, which can be used as a reference in future career path planning. As a Marketing Manager, it can be promoted into senior positions as a Marketing Senior Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Marketing Manager. You can explore the career advancement for a Marketing Manager below and select your interested title to get hiring information.

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If you are interested in becoming a Marketing Manager, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Marketing Manager for your reference.

Step 1: Understand the job description and responsibilities of an Accountant.

Quotes from people on Marketing Manager job description and responsibilities

Provide reports and analysis of marketing activities to senior managers and board of directors.

01/18/2022: Little Rock, AR

Develop and activate marketing campaigns dedicated to driving brand awareness and consideration with new customer audiences.

02/15/2022: Washington, DC

Direct the hiring, training, and performance evaluations of marketing staff and oversee their daily activities.

01/29/2022: Duluth, MN

Drive the utilisation of Marketing Development Fund and work on constant program optimisation (like budget, performance metrics, program elements etc.).

01/05/2022: Galveston, TX

The outdoor marketing manager will ensure toolkit sufficiency for all relevant campaigns and make sure these tools are efficiently distributed.

12/13/2021: Lowell, MA

Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.

Career tips from people on Marketing Manager jobs

Extensive experience with practices and techniques related to traditional and digital marketing within the retail landscape.

12/20/2021: Virginia Beach, VA

Work with creative teams on developing compelling and engaging content across all marketing channels for a cohesive look and feel.

02/21/2022: Chicago, IL

Successful candidates will have a deep knowledge of experiential marketing and project management experience.

12/27/2021: Huntington, WV

A marketing manager needs leadership abilities and excellent project management skills to lead their team.

02/12/2022: Bergenfield, NJ

Along with being able to provide feedback, marketing managers need to be able to accept feedback calmly and without getting angry.

01/02/2022: Moline, IL

Step 3: View the best colleges and universities for Marketing Manager.

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