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Creative Spirit
New York, NY | Full Time
$67k-88k (estimate)
5 Days Ago
Summer Internship | Havas | Media And Experience Planning
Creative Spirit New York, NY
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$67k-88k (estimate)
Full Time 5 Days Ago
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Creative Spirit is Hiring a Summer Internship | Havas | Media And Experience Planning Near New York, NY

Position Description
As a Junior Fellow, the Mx Planning position represents a gateway to a career in media, advertising, technology, analytics or marketing. You will develop skills that enable you to work well within a team and prepare you to face the detail-oriented environment that is modern advertising. As an integrator, you will need to be brave and develop your own POV, but also appreciate the contributions of others. It requires creativity, resourcefulness, accountability and initiative. The Mx Planning Junior Fellow is expected to be an active participant in meetings, support analysis, develop ideas and build presentations.
Mx Planning (Media Experience Planning) is entrusted with creating a meaningful media experience for all stakeholders - consumers, clients and the broader population. This entails allocating resources, developing ideas, and building campaigns that drive marketing performance, brand equity, cultural change, and ethical media practices. Mx Planning integrates input from Strategy and Analytics to guide Investment Teams to a balanced, performance-driven portfolio.
Mx Planning is the true unity of creativity, human understanding, and marketing sciences. It is the rare opportunity to channel millions of dollars in ad spending into vehicles that drive positive outcomes.
A DAY IN THE LIFE MIGHT LOOK LIKE:
  • Work closely with Mx Planner, participate in the development and management of cross channel media plans - detailing media investment by channel, by week, by day, time period, etc.
  • Contribute to the development of Meaningful Media Ideas through active participation in the ideation and synthesis process
  • Develop approaches to support equitable and ethical media investment
  • Support the open solicitation of ideas, whether old, new, established, emerging, mainstream or fringe
  • Generate and present data-supported recommendations in written, spreadsheet or presentation formats
  • Learn and use planning tools to define audiences, select channels, select partners, define phasing and optimize
  • Liaise between Investment teams to ensure plans are on schedule and elements are completed
  • Liaise with Strategy Team to package guidelines for Investment Teams to include in RFP process
  • Assist in development of cross channel media plans that specify which channels to use to effectively engage the target audience(s)
  • Collaborate with Analytics team to forecast and optimize outcomes via advanced modeling and machine learning
  • Prepare and update media flowcharts, help manage plan approval, media authorization and media buy specs
  • Assist with tracking media expenditures to ensure agency and client budget compliance
  • Compile and analyze primary, secondary and third-party research
  • Collaborate with client-leadership on client deliverables
  • Stay informed of relevant and emerging consumer trends, media platforms/channels, industry innovation, culture and competitive activity
  • Collaborate with Analytics, Strategy and Investment on meaningful Learning Plans
WHAT YOU'LL NEED:
  • Strong computer skills (Microsoft Word/Docs, Excel/Sheets, and PowerPoint/Slides)
  • Excellent verbal and written communication skills for frequent contact with the Strategy, Analytics and Investments teams
  • Basic statistical analysis and data visualization skills
WHO YOU ARE:
  • Curious attitude and thirst for learning
  • Willingness to apply constructive feedback
  • Strong listening, quantitative and analytical skills
  • Significant organizational, presentation and interpersonal skills
  • Detail-oriented with exceptional critical thinking and creative problem-solving abilities
  • Effective time management skills with an ability to multitask and prioritize
  • Ability to collaborate and incorporate input from multiple departments and stakeholders
  • Interest in media, culture, brands and consumer trends
  • Ability to empathize with consumers to craft Meaningful Media Ideas
ABOUT HAVAS MEDIA GROUP NORTH AMERICA:
Havas Media Network North America is the Media Experience agency. We deliver this brand promise through our proprietary Mx System, where meaningful media helps build more meaningful brands. Our focus is on understanding the most Meaningful Media - the media channels, moments and brands that really move consumers to action, the media that is trusted, engaging, and influential will have the best chance of helping an advertiser reach an engaged audience.
Our global mission to make a meaningful difference starts at home - because we can't grow if our people can't grow. It's this simple but oftentimes overlooked insight that guides everything we do, from the decisions and investments made in our work for clients, to the inclusive programs that prioritize our people's needs and the needs of our community. Our Values are the basis of our decision-making at Havas Media Network - from the clients we seek to the talent we attract, to how we reward and recognize our staff, to how we reinforce these values of Taking the Lead, Having a Voice, and Showing We Care on a daily basis.
We are part of Havas Group, owned by Vivendi, one of the world's largest integrated content, media, and communications groups. Globally, we are home to more than 10,000 specialists across 150 countries worldwide, with 69 Villages. Our North American clients include Puma, Wolverine, Fidelity Investments, Dolce & Gabbana, Sanofi and many others. Our most important asset however is our talent. We hope you agree!

Job Summary

JOB TYPE

Full Time

SALARY

$67k-88k (estimate)

POST DATE

04/23/2024

EXPIRATION DATE

05/11/2024

WEBSITE

ceocreativespirits.com

HEADQUARTERS

Greenwich, CT

SIZE

<25

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