2 gibbs family Jobs
The Michael Gibbs Agency - American Family Insurance is Hiring a Marketing Specialist Near Atlanta, GA
Job Description
- Bonus based on performance
- Company parties
- Competitive salary
- Employee discounts
- Flexible schedule
- Training & development
The Marketing Specialist is responsible for assisting the agency owner with the development and implementation of targeted marketing and lead generation programs to identify new prospects, cross-sell opportunities, and grow the agencys brand in the community.
Marketing
- Organizes and manages the process for identifying market opportunities
- Develops, communicates and implements marketing strategies
- Coordinates appropriate resources for agency marketing programs
- Aligns with current brand marketing strategies to ensure continual development of lead generation
- Analyzes and tracks results of marketing efforts and makes adjustments using continuous improvement methods
- Manages agency social media content development, interactions, and as applicable, advertising
- Develop a network of community contacts
- Researches opportunities and manages agency-sponsored special events
- Promotes insurance-related topics and products in the community
- Coordinates outreach and engagement efforts
- Required by state statutes to have proper insurance licensing to sell, solicit or negotiate insurance products. This position must have at least one qualifying line of authority: Property; Casualty; or Life ;
- Valid drivers license and transportation required
- Solid knowledge and understanding of marketing concepts, strategies, practices, and tools
- Ability to work independently to plan, set priorities, and organize work
- Active involvement in the local community
- Excellent oral and written communication skills
- Demonstrated experience with PC software applications (Microsoft Office Suites, Internet Explorer)
- Experience using a wide range of digital devices
- Experience with social media platforms
- Demonstrated knowledge of insurance concepts and principles
- Demonstrated effective multi-line insurance marketing and sales experience
- College degree or equivalent experience in a related field
- Non-typical schedules (evenings or weekends) may be necessary on occasion
- This position may require travel
- General office setting
Job Summary
Full Time
$80k-106k (estimate)
05/02/2024
05/15/2024
The following is the career advancement route for Marketing Specialist positions, which can be used as a reference in future career path planning. As a Marketing Specialist, it can be promoted into senior positions as a Marketing Analyst IV that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Marketing Specialist. You can explore the career advancement for a Marketing Specialist below and select your interested title to get hiring information.
