Search By
32 Jobs
Demand Generation Manager Evolve Denver, CO | Full Time | Remote
9 Days Ago
Demand Generation Marketing Manager Momentive Portland, OR | Full Time | Remote
4 Days Ago
Demand Generation Marketing Manager TOPS Software Knoxville, TN | Full Time
4 Days Ago
Demand Generation Manager Kiddom San Francisco, CA | Full Time
9 Days Ago
Demand Generation Manager Dataprise Rockville, MD | Full Time
16 Days Ago
Demand Generation Manager ePac Flexible Packaging Los Angeles, CA | Full Time
24 Days Ago
Demand Generation Manager ePac Flexible Packaging Chicago, IL | Full Time
24 Days Ago
Demand Generation Manager ePac Flexible Packaging New York, NY | Full Time
24 Days Ago
Demand Generation Manager ePac Flexible Packaging Austin, TX | Full Time
24 Days Ago
Demand Generation Manager (Remote) Scope AR San Francisco, CA | Full Time | Remote
30 Days Ago
Demand Generation Marketing Manager Time Doctor Boston, TX | Full Time
30 Days Ago
Demand Generation Manager Buildout Chicago, IL | Full Time | Remote
1 Month Ago
Demand Generation Manager simPRO Software Broomfield, CO | Full Time
1 Month Ago
Demand Generation Marketing Manager Foursquare New York City, NY | Full Time | Remote
1 Month Ago
Demand Generation Manager Stensul New York City, NY | Full Time
1 Month Ago
Demand Generation Manager Clozd Lehi, UT | Full Time
1 Month Ago
Demand Generation Manager morningstar Chicago, IL | Full Time
1 Month Ago
Demand Generation Marketing Manager Novaspect Inc Schaumburg, IL | Full Time
2 Months Ago
Director of Demand Generation CompStak New York City, NY | Full Time
10 Days Ago
Director of Demand Generation Bluedot Austin, TX | Full Time | Remote
14 Days Ago
Director of Demand Generation Emotive.io Los Angeles, CA | Full Time | Remote
15 Days Ago
Demand Generation Director ThreeKit Chicago, IL | Full Time
22 Days Ago
Director of Demand Generation Qualia San Francisco, CA | Full Time | Remote
1 Month Ago
Director of US Demand Generation Deputy San Francisco, CA | Full Time
2 Months Ago
Director of Demand Generation IndeVets Philadelphia, PA | Full Time
2 Months Ago
More Search Results

Demand Generation Manager

Denver, CO | Full Time | Remote
9 Days Ago

Job Description

Why this role

Evolve is on a mission to make vacation rental easy for everyone and we’re looking for a Demand Generation Manager to help accelerate our growth. 

As Demand Generation Manager, you will be responsible for the development, execution and optimization of full funnel media strategies designed to fuel Evolve’s growth engine. You will manage performance across all media channels (both traditional and digital) while partnering with internal marketing, creative and data teams to consistently iterate and improve our growth strategy through media strategy, creative ad optimizations and data innovation. The ideal candidate has a high level of organization and attention to detail, proven ability to strategically leverage data and consumer insights and a strong track record managing external media agencies to drive growth for either a B2B or DTC business (experience with both is a plus). 

What you’ll do

  • Manage the development, execution and optimization of full funnel media strategies across multiple channels to build the Evolve brand, consideration and response.
  • Support strategic planning across all paid media channels by helping to identify market/audience/competitor insights, craft national and market-level media mix, develop testing plans and define the role of offline media channels across the entire customer journey.
  • Serve as a primary point of contact for external agencies and vendors who are executing against paid media strategies. Responsible for holding agencies accountable to meet goals, providing the necessary context to set them up for success, reviewing recommendations, providing feedback and more.
  • Participate in the build of quarterly / monthly marketing roadmaps designed to meet annual business goals and present to team leadership for review and approval.
  • With guidance from team leadership, develop recommendations for channel-level budgets needed to support monthly goals. Responsible for delivering on forecast across all channels as well as at the channel level ensuring goals are met each month. 
  • Write project briefs and partner with internal creative and marketing teams to ensure offline creative is best-in-class, performs from both a brand and response perspective and messaging is consistent throughout the marketing funnel. Receives support from team leadership to review deliverables and ensure they align to broader audience goals. 
  • Compile, analyze and evaluate media performance on a regular basis at the channel, audience and creative levels; identifying actionable opportunities to test, learn, optimize and scale to drive continuous growth and improvement across multiple KPIs through the funnel. Key metrics may include: Brand Awareness and Consideration to Site Traffic, Bookings, Leads, Revenue, Cost Per Booking, Cost per Lead, Cost per MQL and ROAS. 
  • Succinctly communicate channel, audience and creative insights out to internal teams ensuring media and creative ad strategies are continuously refined and iterated upon. 
  • Continued evaluation of media trends and landscape as well as competitive activity to identify (channels, approaches, audiences, messaging, etc.), scope and build support cases for opportunities to improve efficiency and build scale. 
  • Partner with marketing operations and external agencies to ensure the proper tracking methods and reporting dashboards are set up to measure performance of offline media channels and their impact on key metrics throughout the funnel. 
  • Establishes and sustains collaborative relationships with various internal teams as well as external vendors and contacts to ensure cross-functional alignment needed to drive quality results and the strategic goals of the business. 

What makes you a great fit 

  • 5 years media experience either for a brand or at an agency; experience with both B2C and B2B brands is a plus
  • Experience planning, measuring and optimizing digital (search, social, programmatic), emerging (OTT/CTV, Podcast) and traditional (TV, Radio, OOH, Print, Direct Mail, Referral) media channels. 
  • Experience working with multiple media agencies ensuring an omnichannel view of full-funnel media strategy a plus
  • You have a holistic view of the marketing funnel, understand the role of each channel and how each channel can be leveraged to reach goals
  • Proven experience leveraging data and consumer insights to better inform all aspects of campaign planning and recommendations to drive brand awareness and key performance metrics
  • Excellent knowledge of the U.S. media landscape and relevant vendors, including a strong professional network amongst U.S. media agencies
  • Intermediate knowledge of Salesforce
  • Have a growth mindset, are driven to take ownership and approach your work with an eye on the wins that move the business forward
  • Ability to build and sustain highly collaborative relationships with internal creative and marketing teams as well as external partners
  • Exceptionally organized with strong analytical and critical thinking skills and a data-driven mindset
  • Self-motivated and results oriented with a high regard for attention to detail
  • Thrives in a highly collaborative team environment
  • Tech, Hospitality or travel industry experience is a plus

Location 

Evolve has a flexible working environment so teammates can work remotely anywhere in the state of Colorado, in our beautiful downtown Denver office, remotely or a hybrid of both! As we grow, we are working towards opening remote opportunities across the entire U.S. We currently are able to hire across the U.S except in the following locations: California, District of Columbia, Hawaii, New Jersey, New Mexico, and Pennsylvania. 

Compensation

For this role our salary range is $84,000-$96,000, depending on relevant experience.

#LI-KN1

 

Company Overview

  • Website
  • Headquarters FARMINGTON HILLS, MI
  • Size 200 - 500
  • Founded 2009
  • Type
  • CEO JUSTIN ZIRALE
  • Revenue $10M - $50M
  • Industry Business Services
  • About evolve

Skills for Demand Generation Manager

The job skills required for Demand Generation Manager include Planning, Attention to Detail, Self motivated, Insight, salesforce,and Demand Generation etc. Having related job skills and expertise will give you an advantage when applying to be a Demand Generation Manager. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Demand Generation Manager. Select any job title you are interested in and start to search job requirements.

Job Openings with Skill of Planning
MORE>>
Job Openings with Skill of Attention to Detail
MORE>>
Job Openings with Skill of Self motivated
MORE>>
Job Openings with Skill of Insight
MORE>>
Job Openings with Skill of salesforce
MORE>>

Career Path for Demand Generation Manager

The following is the career advancement route for Demand Generation Manager positions, which can be used as a reference in future career path planning. As a Demand Generation Manager, it can be promoted into senior positions as a Business Development Director that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Demand Generation Manager. You can explore the career advancement for a Demand Generation Manager below and select your interested title to get hiring information.

How to Become a Demand Generation Manager

If you are interested in becoming a Demand Generation Manager, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Demand Generation Manager for your reference.

Step 1 Understand the job description and responsibilities of a Demand Generation Manager

Quotes from people on Demand Generation Manager job description and responsibilities
01/29/2022: Raleigh, NC
01/22/2022: Carson City, NV
02/26/2022: Anchorage, AK
01/12/2022: Stockton, CA
02/03/2022: Lubbock, TX

Step 2 Knowing the best tips for becoming a Demand Generation Manager can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.

Career tips from people on Demand Generation Manager jobs
01/02/2022: Kansas City, MO
03/26/2022: Fort Worth, TX
03/26/2022: Las Vegas, NV
03/13/2022: Lexington, KY
01/10/2022: Burlington, VT

Step 3 View the best colleges and universities for Demand Generation Manager

Butler University
Carroll College
Cooper Union
High Point University
Princeton University
Providence College