We’re Cubby Beds!

We’re a venture-backed startup in Denver that makes smart beds for people with cognitive conditions like Epilepsy, Cerebral Palsy, Dementia, and Autism. Our mission is to improve the lives of special needs kids and their families.

The next stage of the business is about scaling growth and helping thousands of families get the safe sleep they deserve. We are excited to grow our Cubby Beds team where you will have the opportunity to impact hundreds, if not thousands of lives! This position offers a dynamic work environment that is challenging, supportive, and fun.

JOB SUMMARY

If you love strategizing, creating, and managing multi-channel growth strategies and advertising campaigns, this role is for you. We are seeking a highly skilled and passionate individual to join our team and be responsible for designing and implementing strategies to drive customer acquisition, engagement, advocacy, and revenue growth.

The successful candidate will be a full-stack growth marketer with experience owning multichannel advertising campaigns with $1M annual budgets. In addition, the ideal candidate will have experience building and running nurturing campaigns that involve long or complicated purchasing journeys.

RESPONSIBILITIES & IMPACT

• Strategize, develop, and manage comprehensive growth marketing strategies across multiple channels, including social, search, direct mail, and other paid channels
• Conduct research to understand our target audience, their needs, and behaviors
• Envision and develop ads while continually optimizing to improve performance
• Work with and manage external partners/agencies/freelancers
• Collaborate with the inside sales team to generate MQLs and optimize conversion rates
• Build and optimize landing pages and marketing funnels
• Execute AB and multivariate tests to optimize CPAs, conversion rates, and other key metrics
• Drive advertising KPIs and report on the performance of campaigns
• Utilize data-driven methodology and analysis to improve efficiency and effectiveness
• Analyze and interpret data to identify opportunities for growth
• Stay up to date with industry trends and best practices
• Concept of new and innovative growth strategies

QUALIFICATIONS

Education Experience

• 5 years of experience in growth marketing and advertising
• Experience working with annual advertising budgets of $1M
• Experience with long or complicated purchasing journeys preferred
• Experience working for an agency, startup or in a small team environment preferred
• Bachelor's degree in marketing, communications, or a related field is a plus

Skills Abilities

• Proven experience developing and managing successful growth marketing campaigns
• Proven experience building full-funnel advertising campaigns
• Experience working with MQLs and SQLs
• Expert in social media advertising (e.g. Facebook, Instagram, Pinterest, TikTok)
• Expert in PPC and search advertising
• Strong analytical skills and well-versed in ad performance metrics and website analytics tools
• An entrepreneurial mindset, with a focus on growth, experimentation, and innovation
• Ability to act independently and to be self-motivated
• Great visual eye and understanding of branding and aesthetics
• Excellent communication, copywriting, and interpersonal skills
• Extremely organized while also being flexible and able to pivot quickly
• Willingness to learn and continually improve
• Ability to relate to and capture the attention of parents with special needs children
• Passionate about Cubby’s mission

Other Requirements

• This role is based in Denver, CO with part-time flexibility to work remotely

BENEFITS & PERKS

Cubby Beds provides a comprehensive and competitive compensation package, including:

• Full Coverage Health/Dental/Vision Insurance
• Unlimited Paid Time Off & Wellness

- Equity - Ownership of the Company

• Quarterly Revenue Share Bonus Structure
• Flex Remote (options after training)
• Brand New Laptop, Headset In Office Ergonomic Work Set-up
• Fully Stocked Kitchen in the Office Espresso Machine
• Weekly Team Lunch Quarterly Events Annual Offsite
• Growth opportunities at a start-up with a life-changing mission
• An amazing company culture in a supportive team environment

If you have the desire to positively impact the lives of hundreds of special needs families and make a difference - We want to meet you! Interested? Apply now! ‍

Please email People@cubbybeds.com to receive compensation and benefits information for this role. Please include the job title in the subject line of the email

Cubby Beds is committed to creating a diverse environment and is proud to be an equal-opportunity-employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. Cubby Beds is also committed to compliance with all fair employment practices regarding citizenship and immigration status.