11 Digital Marketing Specialist Jobs in Knoxville, TN
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Cellular Sales is Hiring a Digital Marketing Specialist Near Knoxville, TN
Cellular Sales
Digital Marketing Specialist
JOB DESCRIPTION
Summary/Objective
The Digital Marketing Specialist will work with the Digital Marketing Team Lead, channel owners and developers, and other teams and positions within the organization to create, implement, connect, and maintain new or existing multi-channel Digital Marketing initiatives.
Essential Functions
- Maintain understanding and working knowledge of the data and platform integrations across digital channels
- Assist SEO Specialist with listing management, store hour updates, and suggestion monitoring for 800 locations
- Assist Digital Developer with promotional changes to the website and other standard WordPress development updates
- Ownership of the day-to-day, hands-on execution of all things emails & SMS (pulling audiences, segmenting, inputting copy and creative assets, updating code, testing and sending proofs and final automation or scheduling)
- Monitor email/SMS health metrics, deliverability, sender score, and IP address statuses within the Everest platform to ensure high deliverability of emails to the customer, maintain a high sender score and prevent suspension or blacklisting
- Monitor database hygiene for 6M contacts and scrub regularly using integrated validation tools
- Continuously conduct A/B and multivariate tests, and analyze results to garner insights and provide recommendations to optimize future email/SMS campaigns and journeys
- Maintain a current understanding of email/SMS marketing best practices and apply them to the execution of email/SMS campaigns
- Work with reporting analyst and PowerBI team to track standard email and SMS marketing KPI’s and help to recommend updates, changes, or additions to continually exceed set goals.
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Competencies
- Attention to Detail: Taking responsibility for a thorough and detailed method of working.
- Teamwork: Working as a productive member of a cohesive group toward a common goal, and contributing to team development and effective team dynamics.
- Usage of Technical Expertise: Acquiring and applying technical and functional knowledge in one's own technological area of specialty.
- Accountability: Accepting responsibility that results in anticipation/prevention of problem areas from actions, and problem solving inside and outside the department/organization.
- Initiative: Spotting opportunities within a circle of influence; anticipating threats and acting on them; self-starting rather than waiting passively until the situation demands action.
- Results Orientation: Being persistent and showing perseverance on achieving concrete and tangible results out of personal responsibility; getting optimum results from situations and being ready to take action and show tenacity in case of obstacles or resistance.
Supervisory Responsibility
This position has no supervisory responsibilities.
Work EnvironmentThis job operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines.
Physical DemandsMust be able to sit for long periods of time. The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.
Position Type/Expected Hours of WorkThis is a full-time position. Days and hours of work are Monday through Friday, 8:00 a.m. to 5:00 p.m.
Travel5%
Required Education and Experience
4-year degree or equivalent experience
3 – 5 years of digital marketing, email/SMS, and/or WordPress experience
Additional Eligibility Qualifications (Knowledge, Skills, Abilities)
- Expected to be comfortable working independently and collaboratively
- Familiarity with SharePoint, WordPress, Salesforce Marketing Cloud, Google Analytics, Google Tag Manager, Google My Business, and Hotjar a plus
Job Summary
Other
Telecommunications
07/17/2022
12/12/2022
cellularsales.com
SOUTH BURLINGTON, VT
3,000 - 7,500
1993
LAUREN RUMPLER
<$5M
Telecommunications
Related Companies
About Cellular Sales
What started as a small strip center in Knoxville, Tennessee has now grown into one of the largest Verizon Wireless retailers in the country. Cellular Sales started with a mission to become a company that empowers its employees and treats customers as the number one priority. That vision expanded quickly with the opening of 100 stores in seven states in the first decade. But that was only the beginning. The next decade of growth led to 400 more stores in 22 states. Today, Cellular Sales has over 780+ stores in 40 states with over 7,200 team members nationwide. Each new year has seen tremendous... growth, but the family-like atmosphere and core values remain the same. As Verizons premier retail partner, the Cellular Sales team is charged with helping our customers discover amazing ways to connect to the experiences that shape their lives. We invest in you, so you can invest in others. Apply today to start a career youll love.
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The following is the career advancement route for Digital Marketing Specialist positions, which can be used as a reference in future career path planning. As a Digital Marketing Specialist, it can be promoted into senior positions as a Digital Marketing Analyst III that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Digital Marketing Specialist. You can explore the career advancement for a Digital Marketing Specialist below and select your interested title to get hiring information.
If you are interested in becoming a Digital Marketing Specialist, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Digital Marketing Specialist for your reference.
Step 1: Understand the job description and responsibilities of an Accountant.
Quotes from people on Digital Marketing Specialist job description and responsibilities
Ultimately, a digital marketing specialist must use a variety of tactics to create campaign content and then deliver this content to the appropriate device or platform, to be seen by their chosen target audience.
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Digital marketing specialist primarily oversees all marketing departments and operations, ensuring to convey the message of the brand.
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A digital marketing specialist needs to set budgets for digital marketing campaigns. Provide digital channel performance analytics, digital analytics expertise, tagging support and performance reporting dashboards.
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Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.
Career tips from people on Digital Marketing Specialist jobs
Learn Digital Marketing Essentials.
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Build Social Media Marketing Skills.
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Learn How Email Marketing Works.
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Allocate Budget for Digital Advertising.
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Step 3: View the best colleges and universities for Digital Marketing Specialist.
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