Description

The Marketing Assistant is responsible for assisting the Director of Sales and Marketing in leasing apartments/residences, marketing the services and amenities offered by the community and assisting in the coordination of the move-in process.

Essential Functions

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Maintains census budget goals on a monthly basis.
• Provide relationship sales and customer service philosophy to prospective residents and family members, and referral sources to obtain census budget goals.
• Provides individualized sales tours for all interested guests.
• Makes out-bound sales inquiry and follow-up calls and enters, tracks and maintains sales inquiries in CRM system as needed.
• Communicates daily with the Community Leadership Team regarding the sales process.
• Coordinates all move-ins with Community Leadership Team.
• Facilitates completion of move-in paperwork and submits to the Community Leadership Team prior to move-in.
• Communicates with residents, families, visitors and employees in a positive manner following the BSLC/LifeStream Core Values & Mission.
• Maintains supply of all marketing materials including brochures and move-in binders.
• Provides supports for all marketing events as needed.
• Maintains confidentiality of residents personal information in and out of the community and protects and supports residents rights.
• Maintains a professional appearance and demeanor that encourages a positive, nurturing environment for the residents, families, vendors and guests.
• Perform other duties as assigned
• Demonstrates a SERVANT heart and attitude by following Bethesda Senior Living Communities Mission Statement.

Managerial Breadth/Scope of Job

There is no direct supervisory responsibility. However, the Marketing Assistant must work closely with other department leaders to assure an easy transition of all move-ins and tour schedules.

Qualifications

Knowledge/Skills/Abilities

• Proven organizational skills and strategic planning.
• Excellent oral communication and interpersonal skills for meeting with potential residents, family members, physicians, social workers, discharge planners, employees, and managers.
• Knowledge and use of Excel Spreadsheets, Microsoft Word, and Power Point.
• Excellent written communication skills used in providing brochures and letters to prospects, referral sources, and other opportunities that may arise.
• Must maintain a current drivers license and comply with all requirements of Bethesdas Auto Policy.

Education/Experience

Education: High School graduate or equivalent. College degree preferred.

Experience: Experience in senior living a plus.

Working Environment/Physical Requirements

Position may require driving to outside referral sources offices during all seasons of the year. Position is Ability to lift 10-pounds frequently. Position requires sitting, driving, walking, and standing for long periods of time based on activity being performed.