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Marketing Manager (Senior Living)

Pennsauken, NJ | Full Time
17 Days Ago

Job Description


  • Are you looking for an exciting opportunity in one of the fastest growing areas of healthcare that will allow you to make a difference in people's lives while you grow your career? We are BAYADA Home Health Care, a leading home health care company, and we want you to apply your energy and skills to this dynamic and entrepreneurial environment and become an integral part of a caring, professional team that is instrumental in providing the highest quality care to our clients. Our specialty practice “Senior Living Solutions” is looking for a sales representative to position BAYADA as the premier home health and therapy provider of choice within the senior living community settings.

    BAYADA Home Health Care is seeking an experienced Account Executive to fill the role of Marketing Manager to develop and manage relationships with referral sources in the community to promote BAYADA Home Health Care services and help expand our Medicare home health business in the New Jersey market.  This position requires an individual who is highly motivated, results driven, and able to develop and build strong, lasting relationships. Part of this position will be remote as well. 


    • Generating referrals for home health by building relationships with assisted living communities 
    • Conduct market analysis; develop sales strategy, goals and plans.
    • Conducting sales calls, and evaluating results and effectiveness of sales activity.
    • Support business development activities and help establish strong relationships with new and existing referral sources. 
    • Networking and conference support to build market awareness and brand loyalty
    • Work in a team environment and leverage colleagues unique talents for success


    • Minimum of a Bachelor’s Degree. 
    • At least two years recent sales experience in the health care industry, preferably in home health care or outpatient therapy or a senior living communal setting
    • Formal sales training. 
    • Proven ability to develop and implement a sales and marketing plan.
    • Evidence of achieving referral goals within the market. 
    • Excellent planning, organization and presentation skills are critical. 
    • The ideal candidate will have established healthcare contacts and be able to readily network in the community.

    BAYADA believes that our employees are our greatest asset:

    • BAYADA offers a comprehensive benefits plan that includes the following: Paid holidays, vacation and sick leave, vision, dental and medical health plans, employer paid life insurance, 401k with company match, direct deposit and employee assistance program
    • To learn more about BAYADA Benefits, click here

Company Overview

  • Website
  • Headquarters MOORESTOWN, NJ
  • Size 15,000 - 50,000
  • Founded 1975
  • Type
  • Revenue $500M - $1B
  • Industry Healthcare
  • About bayada home health care
  • Founded in 1975, BAYADA has become a trusted leader in providing a full range of clinical care and support services at home for children and adults of all ages. With more than 360 offices with 28,000 employees in 23 states and 6 countries, BAYADA has remained true to Mark’s commitment to purpose by finding, training, and supporting employees who take pride and joy in healing and helping. For more information, visit DISCLAIMER: During the application process, BAYADA Home Health Care will never ask for any financial information, such as your banking or social security number. Alw ... ays be absolutely sure you know who you're dealing with before giving any personal or financial information. Likewise, you will never be "short-listed" for available positions based on a posted resume alone without being interviewed. If you believe you have been contacted fraudulently by a job scam, please call 888-657-6727 to discuss the validity of the information you received. For additional information on identity theft and how to protect yourself, please visit More

Skills for Marketing Manager (Senior Living)

The job skills required for Marketing Manager (Senior Living) include Presentation, Planning, Sales and Marketing, Business Development etc. Having related job skills and expertise will give you an advantage when applying to be a Marketing Manager (Senior Living). That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Marketing Manager (Senior Living). Select any job title you are interested in and start to search job requirements.

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Career Path for Marketing Manager (Senior Living)

The following is the career advancement route for Marketing Manager (Senior Living) positions, which can be used as a reference in future career path planning. As a Marketing Manager (Senior Living), it can be promoted into senior positions as a Marketing Senior Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Marketing Manager (Senior Living). You can explore the career advancement for a Marketing Manager (Senior Living) below and select your interested title to get hiring information.

How to Become a Marketing Manager

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