Sales Development Specialist

Description

WHAT YOU’LL DO

Day-To-Day Responsibilities:

• Contact inbound marketing leads by email or phone to qualify prospects; identify when contacts meet BANT (Budget, Authority, Need and Timing) criteria and are ready for sales engagement
• Explain AVI-SPL solutions and services, respond to customer questions about our capabilities, engage customers to nurture them towards a purchase
• Hand off qualified leads to sales, provide follow-up support to ensure lead conversion
• Conduct lead nurturing activities using marketing content and email templates
• Obtain accurate customer contact information such as name, address, email, and phone number; update lead records, and enter opportunities into CRM
• Document customer contact information in marketing automation and CRM tools
• Assist in maintaining data integrity in our CRM; check for duplicate records, perform account creation validation, consistently update contact record status to ensure accurate reporting of marketing campaign results
• Create lead status reporting, conduct quarterly business reviews with Sales Managers to discuss the status of leads that have been handed off to support sales and marketing alignment
• Identify and prioritize high-value “hot” leads, as well as fraudulent inquiries
• Help develop prospecting resources for local offices using ZoomInfo and other tools
• Other duties as assigned

WHAT WE’RE LOOKING FOR

Must-Haves:

• Ability to interact and collaborate with employees, clients, partners, and colleagues within all levels of the organization
• Customer-centric mindset with clear and professional communication skills (both written and oral)
• Excellent attention to detail, ability to keep accurate records and documentation on activities
• Ability to balance multiple tasks with changing priorities
• Critical thinking skills
• Ability to work and think independently while meeting deadlines
• Demonstrated ability to maintain strict confidentiality and handle sensitive matters with discretion

Nice-To-Haves:

• Bachelor’s degree in Business or related field preferred
• Minimum two years of prior sales, marketing or telemarketing experience preferred; experience in the Audio Visual or Technology field desirable
• Demonstrated CRM knowledge
• Marketing automation experience a plus
• Intermediate proficiency with demonstrated experience utilizing Microsoft Office Suite (Word, Excel, PowerPoint)