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Social Media Specialist

Chicago, IL | Full Time
14 Days Ago

Job Description

Social Media Specialist

Who we are:

AMOpportunities is the pioneer of CTaaS, Clinical-Training-as-a-Service, and the preferred clinical training provider for healthcare trainees worldwide. Our platform provides a comprehensive solution to clinical training capacity and access issues. Through our software and services, hospitals can earn revenue and attract new talent without expending additional resources. Educational institutions can benefit from our software and services too with guaranteed U.S. training which meets their unique curriculum requirements and allows for expanded student enrollment.  

   The creation of this unique software and our services is inspired by the growing global shortages of healthcare professionals. We’re changing the future by providing a learning model that empowers healthcare trainees to learn and work anywhere. Over 3,200 medical trainees have benefited from our 250 clinical experiences. We’re breaking down traditional borders and building the future of healthcare education. 

Frequently cited statistics show that women and underrepresented groups apply to jobs only if they meet 100% of the qualifications. AMOpportunities encourages you to apply even if you do not meet all listed qualifications. We look forward to your application. 

 

About the position:

The Social Media Specialist oversees social media, video, and other creative content.  They collaborate to develop strategies that grow the AMO brand, while reaching Marketing Team goals (KPIs). This position works alongside the Senior Marketing Director to plan, direct, and coordinate social and video efforts. They develop and lead campaigns and support the marketing team with content and visual storytelling content. They liaison and collaborate with all departments to support marketing efforts. 

While this position can be fully remote, we are looking for candidates to be residents of Illinois, Ohio, Michigan, Indiana, New York, or Alabama only.

Essential Functions: 

  • Lead B2B and B2C social media strategy, including post content, giveaways, IG/FB Lives, virtual panels, and other events with the goal of raising brand awareness, increasing audience engagement, driving leads, and growing the number of AMO followers 

  • Develop annual social media and video strategies including creating integrated social and video campaigns/initiatives; guide market growth, segmentation, targeting, and overall social and video strategies  

  • Contribute to marketing strategy by leveraging social media to identify and acquire customers; liaise with Marketing and Sales Teams to create and drive marketing plans and initiatives   

  • Supports Marketing Team in providing organic and paid social media campaign ideas, including ideal target audiences, set-up, testing, best ways to report and optimize the campaign and increase users and applicants 

  • Coordinate social, video, and other creative storytelling projects from inception to completion; collaborate across AMO departments and partner organizations to create content that is educational and inspirational  

  • Launch TikTok profile for AMOpportunities complete with creative content and video strategy 

  • Coordinate with key stakeholders when launching new social campaigns, giveaways, or events, ensuring all parties are informed and have all necessary details 

  • Continue to develop market personas and the AMO brand voice, learning about our audiences and developing content that meets unique audience inquiries and demands 

  • Create and develop marketing Influencers and strategies 

  • Oversee content to make sure collateral, assets, creative, and verbiage is on brand; ensure quality and accuracy of all content   

  • Analyze market data to determine campaign effectiveness and adjust for future campaigns; provide innovative ideas for content based on visitor engagement and inquiries 

  • Monitors relevant social discussions regarding AMO, competitors and/or industry through social media listening tools 

  • Monitor campaign performance, tracking and optimizing core KPIs  

  • Create communication and visual storytelling strategies for new products, audiences, events, and program promotions 

  • Respond to relevant news topics that align with brand messaging in a timely manner (I.e., political news, world news, etc.)  

  • Collaborate with medical schools, medical societies/chapters, and other companies that align with AMOpportunities for collaborative social events  

  • Other tasks as assigned 

 

Skills:

  • Expert level of written and oral communication skills  

  • Creative and innovative, forward-thinking individual  

  • Storyteller at heart  

  • Motivated self-starter: ability to achieve goals without daily supervision 

  • Upbeat, driven, intelligent, well-organized, and articulate 

  • Thrive in a fun, fast-paced startup environment 

  • Represent the current team professionally and ethically 

  • Be adaptable to change in the workplace and use change as an opportunity for innovation and creativity  

  • Manage and prioritize multiple tasks and projects while working in a results-oriented environment and meeting deadlines 

  • Ability to work independently as well as collaborate across different departments 

  • Takes ownership with the ability to brainstorm solutions, and demonstrate consistent follow through 

  • Proficient in Microsoft office including Word, Excel, and Outlook 

  • On-camera personality  

  • Strong analytical and research skills 

  • Possess a strong work ethic 

 

Education and Experience:

  • Bachelor’s degree in marketing, communications, journalism or equivalent  

  • Three (3) or more years of experience with content marketing and integrated marketing solutions 

  • Three (3) or more years of experience with Facebook, Twitter, YouTube, and Instagram 

  • One (1) or more years of experience executing content with social media platforms including but not limited to LinkedIn  

  • Familiarity with CRMs such as HubSpot and project management software such as Trello 

Bonus:

  • Familiarity with TikTok 

  • Experience with Photoshop, Illustrator, HTML 

  • Brand engagement/growth experience 

  • Understanding of healthcare and medical education terminology a plus 

  • Knowledge of B2B marketing strategies and tactics and their application in a professional services organization a plus  

  • Experience with Google Analytics a plus 

What You Gain: 

  • Competitive salary between $45,000-$50,000 depending on experience
  • Comprehensive Benefits Program: Medical, Dental, Vision, 401k, Tax Exempt Student Loan Repayment, and Commuter Benefits.
  • A mission-driven work environment committed to a spirit of support, growth, and achievement
  • Performance-based career growth opportunities
  • A front-row seat for the exponential growth of a booming education tech company
  • Work/life balance

 

Equal Opportunity Employer:

At AMOpportunities we are deeply committed to the principle of equal employment opportunity for all employees and to providing our employees a work environment free of discrimination and harassment. We strictly prohibit discrimination and harassment based on disability, gender identity, gender expression, pregnancy status (including childbirth and related states), sexual orientation, race, color, social or ethnic origin, religion, age, HIV status, past/present military service, or any other status protected by federal, state, or local law.

Due to the unprecedented situation of COVID-19, AMOpportunites has decided to protect our current and future employees by managing our business remotely. This is inclusive of interviewing, onboarding, and each role day to day. Please consider that our roles are hybrid with options to work remotely or in-office following the guidance of local health authorities and the CDC.  

Company Overview

  • Website amopportunities.org
  • Headquarters CHICAGO, IL
  • Size 25 - 50
  • Founded 2013
  • Type
  • CEO KYLE SWINSKY
  • Revenue <$5M
  • Industry Healthcare
  • About amopportunities

Skills for Social Media Specialist

The job skills required for Social Media Specialist include Social media, Content Marketing, social media platforms, YouTube, Social media strategy,and Futures etc. Having related job skills and expertise will give you an advantage when applying to be a Social Media Specialist. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Social Media Specialist. Select any job title you are interested in and start to search job requirements.

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Career Path for Social Media Specialist

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