Position Summary:

The primary function of the Marketing Specialist is to drive, curate, and proof content produced by the Marketing department for internal and external purposes.

 Responsibilities:

• Write, proofread, and edit creative and technical content across different mediums.
• Develop, implement, and track marketing programs such as email, social media, or digital campaigns, and events.
• Collaborate with other internal teams (e.g. product and sales) to develop and monitor strategic marketing initiatives.
• Analyze and report on the performance and efficiency of campaigns.
• Conduct market research and analyze trends to identify new marketing opportunities.
• Develop and create marketing materials, such as sales and product collateral, and ensure brand guidelines are met.
• Work with external agencies and vendors to execute marketing programs.

Qualifications:

• Bachelor's degree in business administration, marketing, communications, or a related field.
• 5 years of experience in marketing.
• Strong knowledge of various marketing and analytics tools such as Google Analytics, CRM systems (e.g. Salesforce), and content management systems.
• Excellent analytical skills and a knack for data analysis.
• Strong written and verbal communication skills.
• Skilled with PowerPoint, Word, and Excel.
• Skilled in writing and editing content with an attention to detail.
• Strong prioritization, organization, and project management skills.
• Familiar with AP/business writing and lead generating content.
• Ability to translate business objectives into various forms of content.
• Experience with Pardot a plus.
• Familiar with Constant Contact or other emailing platforms a plus.

Compensation and Perks:

• Competitive salary.
• Generous employee benefits package including major medical (currently 90% employer covered for employee), dental, vision, LTD (100% employer covered), HSA, FSA, and more.
• 401(k) plan with company match.
• Growth and development opportunities.
• Your holistic wellness matters to us. We have a year-round wellness calendar of events, a corporate wellness coach and personal trainer who manages our wellness program throughout the year, fitness classes, fitness challenges, and an employee assistance program for employees and their family members.
• Employee Discount Program.
• Vacation, holiday, birthday, and volunteer time off.

Company Overview:

AlphaStaff is majority-owned by its management team, giving it the freedom to invest in its employees and client relationships to drive long-term value. We are constantly finding the best solutions to meet our clients’ needs with a dynamic and adaptable approach. We help our clients improve talent management, compliance, employee benefits, and HR technology by creating tailored solutions. Our experienced leadership team comprises thought leaders in the human capital management and insurance sectors. We are constantly looking for “athletes” – driven and passionate individuals, to join our dynamic team. Our company culture emphasizes diversity and a collaborative environment where everyone’s opinion is valued.

Disclaimers:

AlphaStaff, Inc. is an equal employment opportunity employer and does not discriminate against any applicant or employee based on race, color, sex, sexual orientation, gender identity, religion, national origin, age (40 and over), past or present military service, disability, genetic information, or any other basis protected by applicable federal, state, or local laws. AlphaStaff, Inc. also prohibits harassment of applicants or employees based on these protected categories. To help ensure a safe, healthy, and productive work environment for our employees and others, to protect company property, and to ensure efficient operations, AlphaStaff, Inc. has adopted a policy of maintaining a workplace free of drugs and alcohol. Employees and applicants may be requested to submit to drug and alcohol testing by applicable law.