Senior Global Social Media Manager

Are you a strategic thinker with a passion for social media and team leadership? Join ESET as our Global Social Media Manager and take the lead in shaping our global online presence. From the US to Japan, you'll drive impactful campaigns, guide a talented team, and turn insights into action across multiple markets.

FUNCTIONAL RESPONSIBILITIES AND DUTIES

• Design and implement social media strategy aligned with business objectives and global online strategy (B2C and B2B).
• Define key performance indicators (KPIs) and track the performance of global social media channels. Adapt tactics and strategies based on result analysis.
• Oversee planning and performance in key markets (USA, UK, DACH, Italy, Japan) and ensure goals are met.
• Make full use of online measurement tools to create data analysis and inform future tactics and strategy.
• Monitor content performance and prepare regular reports on campaign results.
• Manage budgets for paid campaigns and team equipment (video, licenses).
• Plan and coordinate the work of global social media team, prioritize tasks, and ensure goals are achieved.
• Oversee content creation and publication, ensuring alignment with business and brand goals.
• Build ESET’s social media communities, increase brand awareness, and engage with all defined target audiences through various social media channels.
• Support customer care through social media moderation and monitoring.
• Oversee the design of social media accounts (e.g., profile picture on all global social networks, company information, content layout, blog posts, etc.).
• Design and implement new communication opportunities to develop brand awareness (e.g., promotions and contests).
• Prepare assignments for PR agencies, creative teams and other suppliers, both internal and external.
• Collaborate with internal and external teams, explore new opportunities, and stay updated on social media trends.

Managerial Responsibilities

• Manage a team of five specialists, setting clear goals, providing feedback, and supporting their professional growth. Ensure effective delegation, performance tracking, and process improvements.
• Collaborate on financial planning, resource management, and recruitment, while supporting personal development plans and promoting continuous learning within the team.

Requirements

Education:

• Bachelor' s degree or higher

Experience:

• Six to eight years’ experience in social media (minimum of two years in team leadership / senior position is a must)

Knowledge:

• Extensive and in-depth experience of main social media platforms.
• Experience of monitoring, community management, analysis and reporting tools.

Language:

• English : C1 (Exceptional communication skills in both native language and English, both spoken and written), Slovak is not necessary

Personal characteristics:

• Self-driven
• Responsible
• Dedicated
• Attention to detail

Basic wage component (gross): from 2800 EUR

• Performance bonus 2 times per year up to 10% of the basic salary paid for the evaluation period (usually 6 months)

At ESET, diversity, equity, and inclusion (DEI) are integral to our corporate culture. We believe in creating a respectful environment, where everyone feels valued and respected, welcoming applications from individuals of all backgrounds, including race, gender, age, religion, disability, and sexual orientation.